Manager, Partner Marketing

Job Description

Your New Role...

Warner Bros. Discovery Content Sales seeks a Manager, Partner Marketing for the Transactional Sales team. A dual-purpose role, the Manager will oversee execution of marketing programs and campaigns tailored to digital retailers and/or to third-party brand partners. Marketing programs will be in support of high-priority Warner Bros. film and TV products distributed via OTT & MVPD transactional partners (e.g. Prime Video, Apple TV, VUDU, Xfinity), as well as brick & mortar retailers (e.g. Walmart) to maximize in-home transactional revenue.

The primary role of the Manager is to implement the marketing tactics that secure optimal merchandising placement and incremental title exposure to drive transactional revenue via title-specific campaigns and programs. The manager will work collaboratively across internal cross-functional teams within WBD Content Sales, WB Theatrical Marketing, and third-party brands to create impactful, retail-focused marketing activations that span the product lifecycle. The successful candidate will have a strong understanding of the current media landscape including windowing strategies spanning theatrical, premium digital transactional, SVOD, and Pay TV deals, as well as a keen sense for how to maximize earned/editorial marketing and to leverage paid media to drive measurable results.

Your role accountabilities...
• Execute retail partner and third-party brand partner plans on title-specific campaigns by communicating and managing tactical details with internal cross-functional teams (Partner Management, Creative Advertising, Media, Publicity, Social, Legal and Brand Marketing.)Additionally, liaise with external retail and brand partners as needed.
• Manage day-to-day communication with Partner Management and with brand partner pitch agencies.Facilitate creation and dissemination of marketing / sales support materials and creative assets.Evaluate viability of in-bound requests from retailer or brand partners, ensuring timely development, necessary internal and external approvals, and delivery of specific creative assets is achieved accurately and in timely manner.
• Prepare presentations and/or analyses for Transactional Sales leadership and/or for Partner Management team's use in monthly pitches, and/or quarterly business reviews. Provide ad hoc reporting to support film and TV business units.

Qualifications and Experience...

Work Experience
• Minimum 3-5 years professional experience required in retail or consumer marketing.
• Ideal candidate has existing experience at or working with digital entertainment customers with familiarity with TVOD and SVOD industry.
• Demonstrated experience working cross-functionally within a marketing organization
• Experienced in developing/refining workflow processes and excels at managing multiple simultaneous projects with an ability to constantly re-prioritize tasks.

Education, Professional Training, Technical Training or Certification

BA/BS degree required.

Knowledge/Skills
• Ability to masterfully create and develop proposals and presentations.
• High proficiency with PowerPoint, Google Slides, and Excel required.
• Strong interpersonal skills with ability to work effectively in a cross functional environment with array of personalities to achieve successful execution of marketing programs.
• Ability to think strategically, applying a strong understanding of the business unit's larger objectives to the day-to-day implementation.
• Ability to communicate effectively and tactfully, both orally and written.
• Strong organizational skills required to effectively manage multiple simultaneous projects and status reports.
• Ability to proactively identify and pursue opportunities for business process improvement.
• Ability to interact diplomatically with external retail and brand partners at various levels
• Demonstrates integrity and reliability with partners and vendors to reinforce long-term relationships.

Mental Demands

Must have the ability to communicate effectively and tactfully with accounts, managers, vendors, talent and other levels of personnel.

Must have the ability to work well under pressure and time constraints.

Must have the ability to proactively plan against priorities and anticipate roadblocks and adeptly problem solve.

Must be able to handle multiple tasks

Physical Demands

General Office Activities - Walking, Standing, Sitting, Talking, Typing, and etc.

PHYSICAL HAZARDS -- Health and Safety Concerns

General Office Environment.

EQUIPMENT AND SPECIAL MATERIALS

Computer, printer, telephone, photocopy machine, fax machine and etc.

Management has the right to add or change duties and job requirements at any time.

If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

Jobcode: Reference SBJ-d5653e-3-23-100-174-42 in your application.