Engineer, Marketing Analytics

Job Description

Role Overview
The Marketing Analytics Engineer plays a central role in managing the data pipelines, data strategy, and tooling development for CRM Marketing Analytics within the Marketing Intelligence team. This role requires working with technical and non-technical stakeholders and being able to prioritize Globally.
You will work with more than just CRM data as teams are very interested in HBO Max Subscriber and Engagement data and its connection to CRM. You will be the data expert and work closely with CRM analysts on your larger team and also cross functionally with the Product Retention and Engagement teams to tell larger stories around CRM performance against business KPIs.

Key Responsibilities
• Coordinate with other marketing, analytics, and technology teams to identify innovative data solutions that meet fluctuating and rapidly evolving goals and objectives.
• Work closely with marketing business stakeholders to define reporting requirements and deliver insightful and effective dashboards and data visualizations.
• Design and implement logical semantic-layer models and data transformations to support flexible self-service reporting.
• Support data visualization development to enrich our analytics platform (Looker) as the single source of truth.
• Support the adoption and training of our analytics platform for self-service data discovery and reporting.
• Build relational semantic layer datasets using LookML and SQL to enable performant and flexible reporting underlying our visualizations.
• Conduct QA of our visualizations against in-platform and across our data pipeline to ensure data integrity and accuracy.
• Participate in the creation and support of BI development standards and best practices.
• Continually research and improve new methods and enhancements to our analytics platform and visualizations to drive innovative, data-driven story-telling.
• Rapidly deliver on new concepts through prototyping that can be presented for feedback and iteration.
• Create and maintain documentation for all levels of our business to best illustrate our complex data solutions and reporting processes.

Skills Needed
• 3-5 years of relevant experience of data analysis and delivering business intelligence and dashboard solutions
• 3+ years of Looker or equivalent BI data visualization development and design
• Experience working with relational databases and data warehousing (Snowflake, Big Query)
• Understanding of the digital media ecosystem and subscription business model
• Proficient in data manipulation & data-wrangling using SQL
• Experience working with semi-structured or semi-unstructured data
• Excellent problem-solving skills and initiative
• Proven ability to collaborate with key partners and stakeholders to define metrics, identify requirements and solve problems independently
• Excellent verbal and written communication skills
This role is located in Mexico City

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-ve108n-18-97-9-174-42 in your application.