Brand Assurance Manager

Job Description

Key Responsibilities

Brand Assurance:
• Manage and champion the Brand Assurance (BA) function, uphold brand polices and guidelines for WBCP in the region, specifically related to the Fashion and Home categories
• Firmly grasp all BA guidelines including product, packaging, promotion
• Familiarize oneself with all branding materials including style guides and marketing updates
• Maintain an updated library of all BA guidelines
• Continue to improve and streamline the BA operation to enhance efficiency and speed to market
• Conduct product line reviews with Director, Creative/PD and BA to gauge performance of agents and licensees, implement follow-up action plans, and monitor areas which require performance improvement
• Providing the necessary reports for management, product development/creative category and marketing use
• Maintain and manage physical samples from regional submissions in the sample room in Singapore

Agent management:
• Train, assist and motivate agent Creative/PD and BA personnel
• Assist Director, Creative/PD and BA in supervising, upholding and improving the performance of agent Creative/BA. Ensure our service commitment to licensees is delivered for efficiency and quality
• Conduct with Director, Creative/PD and BA, if required, in-market audits and monitor compliance as appropriate
• Support agent Creative/BA personnel on enquiries and system requirements

Provide BA servicing to WB direct licensees:
• Conduct BA training and follow-up meetings to WB direct licensees as appropriate
• Educate and update licensees on all changes in guidelines, policies and procedures
• Produce accurate, consistent and timely comments on submissions

Assist in IP protection actions as appropriate:
• Maintain an accurate record of all submitted concepts and products via internal systems, Starlabs
• Strictly enforcing legal policies with all agents and licensees
• Provide assistance to WB Legal and Customs Department as appropriate

Creative function:
• Assist the Director, Creative/PD and BA on creative projects as required
• Knowledge and understanding of market trends

Competencies we are looking for
• Preferably General Art degree holder or equivalent
• At least 5 years or above working experience in product design and development and/or administration. Experience in licensing business is a plus
• Computer literate in Adobe (Mac-based) and Microsoft applications
• Assist Director, Creative/PD and BA and WBDCP for pitch and Creative/PD work as required
• Detailed-oriented
• Ability to multi-task jobs and prioritize work
• Good team player and ability to work with external vendors as required
• Positive; outgoing; hands-on and open
• Fluent in spoken and written English (other Asian language a plus)
• Occasional travel, as required
• Handle actual sample submissions, including moving and opening incoming sample boxes and the products
• Must have the ability to communicate effectively, possessing confidence and diplomacy
• Willingness to learn and listen

Must have the ability to work well under time constraints and pressure
• Proficient in Adobe Suite (Mac-based), Microsoft Word, Excel, Powerpoint, Outlook

If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

Jobcode: Reference SBJ-dy2me3-18-117-156-19-42 in your application.