Director, Content Analytics

Job Description

Overview and Responsibilities

The Content Analytics team at ViacomCBS (VCBS) uses data science and business analysis to inform decision-making relating to the windowing, distribution and development of the company's content! With access to extensive data sets across linear TV channels and free and paid streaming services including Paramount+ and Pluto, the group develops insights on content performance and value to help senior executives make key content and windowing-related decisions. We are seeking a strategic-minded critical problem solver to join this team as a Director!

KEY RESPONSIBILITIES :
• Develop analytical requirements to frame business problems, working with key partners across ViacomCBS business and commercial units.
• Work collaboratively with data science teams to set business analysis priorities and partner with them to develop the efficient modeling approach to address them.
• Interpret insights from data science models to inform business decisions; share findings via dashboards and presentations.
• Gather input on critical decisions that need to be informed by data from a range of partners across VCBS.
• Help guide strategy for data/analytics systems and tools from POC phase to implementation; collaborate with data scientists to assess data quality and drive improvements.
• Carry out ad hoc descriptive and initial predictive analyses of content, viewership and financial datasets to answer ad hoc questions supporting specific business decisions.
• Identify strategic sources of data internally and work through the necessary steps with business, technology and legal teams to facilitate data access; communicate process improvements that could allow better data capture; identify externally valuable data providers and help build partnerships to acquire data.

Basic Qualifications
• 4+ years of working experience in a strategy consulting, corporate strategic planning, data science or analytics role
• Experience with a leading streaming media service strongly preferred
• BA/BS degree from top university/college. MBA strongly preferred

Additional Qualifications
• Strong skills in crafting impactful, executive-level written and visual materials that facilitate senior-level decision-making on complex topics
• Having partnered with data scientists to frame analytical approaches in order to solve strategic problems
• Facility with audience and financial data analysis, and ideally familiarity with approaches to analyzing customer behavior, acquisition, retention and lifetime value for subscription services
• Experience building dashboards in Excel or Tableau to define and track business critical KPIs, and ideally experience with SQL. Basic Python or R knowledge will also be useful, but is not a prerequisite for the role
• Experience with applying analytics to content development, distribution and viewership in the media industry
• Comfortable communicating with senior business leaders across functions, including the ability to crisply articulate quantitative insights and refine plans and objectives collaboratively
• Ability to proactively prioritize and manage multiple projects with tight deadlines. Highly collaborative, solutions-oriented teammate

Jobcode: Reference SBJ-r01218-3-137-164-241-42 in your application.