Full Time Job

Senior Director, Urban Marketing

Universal Music Group

Santa Monica, CA 11-25-2020
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  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description

Interscope Geffen A&M Records (“IGA”) is home to some of the biggest artists in the world including U2, Eminem, Kendrick Lamar, J Cole, Lady Gaga, and many more. As a leader in the music industry, we are always looking for talented and driven individuals to join our family.

Interscope Geffen A&M Records is currently seeking a Senior Director of Urban Marketing who will oversee and direct all aspects of day-to-day marketing and will partner with our labels/managers/artists to develop marketing campaigns that strategize the best course to market for their releases, a role specializing in Urban (Hip-hop/Rap/R&B) Music.

How you’ll CREATE:
• Work with our partners to create a strong marketing campaign that is engaging to fans, raising visibility and driving commercial results
• Act as the marketing lead for specific projects. This includes developing the overall marketing plan, budget and strategy for the campaign and then executing it
• The candidate will be responsible for guiding our label partners in creating well thought out and creative plans
• Be available for all label meetings to act as a sounding board and strategist
• Work cross-functionally across all departments, and with label partners and artist management
• Be immersed and have thorough knowledge of urban music sector with experience of promoter circuit, urban charts, digital and social media platforms, and grassroots/street marketing

Bring your VIBE:
• Develop and execute comprehensive marketing strategies and campaigns for music launches and artist development
• General knowledge of all departments within a label, including digital, publicity, revenue, A&R, creative, production and radio promotion
• Must be tech-savvy with a deep understanding of current & forthcoming technologies and general market trends
• Develop an overall marketing plan, budget and strategy for campaigns with the ability to write and convey marketing plans/efforts to executives and management
• Organize, prioritize, and execute a wide range of tasks under tight deadlines
• Creativity and willingness to think outside the box
• Must be innovative with a high degree of energy, flexibility, and interpersonal skills
• Strong teamwork skills and communication abilities
• Proficiency in Microsoft Office programs, including PowerPoint, Excel, Outlook, Word
• Must have strong music industry relationships
• 8-10+ years’ experience in the music industry
• Label experience a must, including strong knowledge around Urban genre

Perks Playlist:
• Competitive Compensation Package including Salary, Benefits and Generous 401k Savings Plan
• Paid Time Off – Paid Holidays, “Gift Week”, Summer Fridays
• Student Loan Repayment Assistance
• Employee Developmental Support
• Annual Gym Reimbursement Package
• Pet Insurance, plus much more!

Universal Music Group is an Equal Opportunity Employer

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Universal Music Group

We are Universal Music Group, the world’s leading music company. We are the home for music’s greatest artists, innovators and entrepreneurs.