Full Time Job

Digital Pricing & Yield Analyst

Turner

New York, NY 02-03-2021
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  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description

The Job

WarnerMedia seeks a Digital Pricing&Yield Analyst for the Digital Yield department. As Digital Pricing & Yield Analyst, you will be in a highly impactful role that is responsible for maximizing Warner Media's digital revenue & the utilization of its inventory across all revenue streams. In this position, you will focus specifically on Warner Media's News vertical, inclusive of CNN, CNN Business, HLN, and Courageous Studio. You will play a key part in measuring and optimizing the overall health of Warner Media's digital businesses, including analysis of revenue, supply and demand, pricing & inventory consumption. You will then use these data points to drive Warner Media's approach to monetization (both strategy & tactics) by working closely with sales, product, ad operations, programmatic & analytics teams. Lastly, you will help identify & implement new monetization techniques & sales opportunities. This role is based in New York and reports to the Manager, Digital Pricing & Yield, News Vertical.

The Daily
• Monitor and maintain inventory forecasting and availability brands, content and platforms
• Assist in creation and communication of strategy and positioning of new and existing products to Sales teams
• Work closely with Marketing and Sales on product packaging and Sales strategy for direct and some programmatic campaigns
• Help guide and communicate monetization and yield strategy to other internal stakeholders
• Support Ad Operations and Account Management teams with campaign optimization
• Identify and report on key inventory and revenue metrics on a daily, weekly & monthly basis
• Stay current with digital landscape, data and technologies
• Help develop reporting and analytics tools

The Essentials
• 1+ years of experience in pricing, yield management or sales analytics for Ad Agency, Publisher, or Ad Tech Vendor preferred
• Experience with digital ad serving systems, such as Google Ad Manager and FreeWheel, and front-end sales systems such as Salesforce and Operative One a plus
• Ad Exchange or Programmatic advertising experience is a plus
• Strong analytical, communication and organizational skills required
• Must be able to multi-task and prioritize under fast paced environment
• Proficient in Microsoft Excel (Pivot tables, vLookups, SumIfs, etc.)
• College degree required. Preferably in Business, Finance, Mathematics, Statistics or Science

Location
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