SEO Associate Manager - Technical

Job Description

Live Nation Entertainment is the world's leading live entertainment and eCommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Front Line Management Group and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five eCommerce sites, with over 26 million monthly unique visitors. Live Nation Concerts produces over 20,000 shows annually for more than 2,000 artists globally. Front Line is the world's top artist management company, representing over 250 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling over 800 advertisers to tap into the 200 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.

THE TEAM

At Live Nation Entertainment, we have the privilege of practicing SEO on content for the world's most high-profile, in demand live events and we are looking to continue to add to our best-in-class digital marketing team. We are looking for a motivated, data-driven individual who can bring their technical SEO knowledge to the table to help us conceive and execute on SEO projects that not only adhere to best practices but also help us define new industry standards through testing and innovation.

THE ROLE

The SEO Associate Manager - Technical will be tasked with auditing, analyzing, strategizing, and executing on technical SEO initiatives on our portfolio of online properties. If you are inspired by things like canonicalization, core web vitals, the nuances of page rendering, JS indexing, excel data merges and the intricacies of how internal linking impacts Google's crawl efficiency, this position is for you!

WHAT THIS ROLE WILL DO
• Analyze technical aspects of site (canonicalization, crawl budget, site speed, page rendering) and help define strategy for achieving quick wins with an eye towards defining long-term best practice methodology
• Help to identify organic search opportunities and define SEO best practices across Ticketmaster/ Live Nation websites.
• Work with development teams to ensure technical SEO best practices are adhered to for all new dev initiatives
• Use web analytics data from various sources to gauge the effectiveness of technical SEO initiatives & develop search marketing documents and reports featuring the same.
• Consult product managers and client reps on SEO & UX ''best practices'' to guide product planning and new site features.
• Ability to audit, identify and address technical debt that specifically impacts a search engine's ability to crawl, index and favor our site's content.
• Work with editorial and marketing teams to drive SEO in content creation and content programming

• Stay abreast of new and emerging SEO requirements and be able to communicate those requirements within the organization to peers with varying degrees of technical acumen.
• Advise, collaborate, and work cross-functionally with development, design, product, and marketing and project management groups to push for technical SEO best practices.
• Ongoing keyword research, analysis, recommendations, and execution

• Utilize internal and third-party analytics programs to update KPI reports.
• Monitor ranking, traffic, crawl error and indexing reports to identify potential SEO issues.

WHAT THIS PERSON WILL BRING
• BA/BS degree in Computer Science, Engineering, or equivalent practical experience.
• 3 – 5 years of experience with natural/organic search engine optimization. Combination of ad agency and in-house marketing background a must.
• Proven record of achieving SEO results on high traffic, relevant search engine keyword searches.
• Experience working on and maintaining websites and applications with HTML and web server knowledge.
• Experience with Ajax, CSS, JavaScript, SQL, HTML5, XML and other web programming languages a strong plus
• Experience in quantifying marketing impact and SEO performance and strong understanding of technical SEO (sitemaps, page rendering, canonicalization, etc.).
• Understanding of the search engine industry and SEO best practices
• Experience with web analytics software, keyword research tools, and content management systems required. Google Analytics and Google Search Console experience required.
• Experience in project management and working cross-functionally to deliver technical projects with limited oversight to accomplish business goals. (Strong plus working knowledge of the product development processes such as Agile, Kanban or Waterfall)
• Analyze, summarize, and present analytical reports
• Self-motivated - Ability to manage projects with a minimum of oversight
• Strong communication and teamwork skills.
• ​An analytical thinker with good communication skills
• Must be a committed team player, able to work both independently and interact with management and other staff members

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
• WEALTH: 401(k) program with company match, Stock Program
• FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

Jobcode: Reference SBJ-d9b074-18-117-165-66-42 in your application.