Job Description
THE ROLE
Live Nation is looking for an Associate Manager of CRM to help manage the operations and execution of Ticketmaster's multi-channel CRM campaigns, including email and push.
We are seeking someone who is proactive, super-organized, has exceptional attention to detail, strong communication skills, data curious and thrives in a fast-paced environment. Key responsibilities include overseeing the execution of daily email and push campaigns, analyzing results and reporting key insights to stakeholders, and being the main point of contact for our client facing stakeholders.
WHAT THIS ROLE WILL DO
• Oversee the end-to-end execution of daily email and push marketing campaigns for Ticketmaster, including audience segmentation, audience builds, A/B testing, quality assurance and deployment in Salesforce Marketing Cloud (SFMC)
• Daily campaign reporting
• Work closely with other marketing channels and creative team to manage campaigns and creative assets to implement omni-channel experiences
• Communicate with stakeholders' information about CRM owned campaigns
• Keep up with documentation of CRM owned campaigns
• Become the subject matter expert on our CRM execution and reporting platforms (Salesforce, SFMC, DOMO, Google Analytics)
WHAT THIS PERSON WILL BRING
• Bachelor's Degree in Marketing, Communications, Business or similar study preferred
• 2-3 years Marketing experience
• Comfortable working with an enterprise-level Email Service Provider (ESP), preferably Salesforce Marketing Cloud (SFMC)
• Proficiency in MS Excel (e.g. pivot tables, vlookup)
• Detail-oriented with strong organizational, project management, and analytical skills
• Ability to work in a fast-paced environment, multitask and take direction from multiple sources, and adapt to shifting priorities and timelines
• Strong communication skills and ability to work collaboratively with cross-functional partners on tech, product, creative and client teams
• Technical aptitude as well as an ability to think creatively
• Meet deadlines and complete projects in a timely matter
• Have a can-do attitude and willingness to jump in and assist team members and managers where needed
BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:
• HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)
• YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets
• WEALTH: 401(k) program with company match, Stock Program
• FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support
• CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
• OTHERS: Volunteer time off, crowdfunding network
eLosAngeles,CA
dLosAngeles,CA
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The expected compensation for this position is:
$54,000.00 USD - $68,000.00 USD
** Pay is based on a number of factors including market location, qualifications, skills, and experience.
Jobcode: Reference SBJ-eow4b8-216-73-216-39-42 in your application.