Associate Manager, Integrated Marketing

Job Description

Associate Manager, Integrated Marketing (National Solutions Development)

WHO ARE WE?

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

Live Nation Entertainment, the largest live entertainment company in the world, is looking for a highly creative and strategic thinker to bring their passion for music, experience in brand marketing and partnership development to the position of Associate Manager, Integrated Marketing (National Solutions Development). The Live Nation Solutions Development team creates innovative and engaging marketing platforms that are designed to solve client challenges through the powerful lens of live music culture.

WHAT THIS ROLE WILL DO

This position's primary role is to create marketing campaigns for prospective corporate advertisers in an effort to win profitable business while working in a fun and dynamic environment with a group of forward-thinking individuals. Specific responsibilities include:
• Develop smart marketing programs for prospective brand clients leveraging the latest Live Nation properties, assets, and products (including experiential activation, digital/mobile media, social engagement, and content)
• Compose clear, concise and visually engaging marketing proposals in response to brand RFPs including copywriting, deck design, and sourcing visuals
• Gather and analyze quantitative (via proprietary and 3rd party tools) and qualitative research on consumer behavior, marketing and cultural trends, and specific industry/client businesses to enhance sales probability
• Actively participate in team brainstorming sessions
• Coordinate communication with internal and external stakeholders related to pitch development
• Develop detailed budgets for proposed marketing programs
• Create and maintain organizational documents including: Tracking documents, Opportunities Calendar, Timelines, Status Sheets, Image Banks, Resources, etc.

WHAT THIS PERSON WILL BRING
• 2-3 years' experience in advertising, marketing, cross-platform media, or consumer promotions
• Excellent writing, communication, organization, and project management skills
• Highly effective at managing multiple deadlines and prioritizing tasks
• Extremely resourceful and works well within team environment
• Flexible, fast learner with a high degree of self-initiative
• Fluency using Microsoft Office / Apple products, especially PowerPoint and Excel, Keynote
• Experience with online research tools comScore, Simmons and Nielsen @plan preferred
• 4-year college degree, or equivalent experience

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.

Jobcode: Reference SBJ-d8825k-18-221-187-121-42 in your application.