Manager, Brand Marketing & Communications

Job Description

The Orchard is seeking a music industry professional to further develop The Orchard brand on a global scale. This position reports to the Director of Brand Marketing & Communications, alongside a collaborative team and will provide measurable results across The Orchard's branded social media accounts, advertisements, client engagement programs, as well as events/brand activations. The Brand Marketing Manager will work cross-functionally with global colleagues, and partners to support brand strategy and KPIs. Ideal candidates will meet qualifications and also possess the values and compassion to support a diverse roster of independent labels and artists.
What you'll do
• Office- first role, in office 4 days a week.
• Responsible for content creation and growth for The Orchard's social media platforms
• Determine quarterly social strategy including measurable goals and success analysis
• Compile weekly and quarterly reports to measure results in relation to targets
• Engage with followers and build interest across social media
• Develop creative solutions to position The Orchard's brand as a leader in the marketplace
• Collaborate across teams to produce marketing case studies, ads, and event collateral, to amplify The Orchard's robust offerings
• Work closely with artist & label teams to develop content alongside in-house video production
• Manage The Orchard's gifting program as well as ad-hoc awards and plaque development for certified and chart-topping releases
• Execute VIP events for internal & external partners, including The Orchard year-end internal summit
• Write, edit and contribute to blog posts, newsletters, internal communications, etc
• Administrative tasks including: processing invoices, submitting awards, weekly posting & reporting
Who you are
• +3 years of experience in brand marketing and/or content creation
• Music-lover who's inspired by new and global trends
• Have a high level of attention to detail, with the ability to work quickly and autonomously
• Strong project management skills with the ability to keep multiple projects on deadline.
• Excellent writing skills with the ability to draft and package top-notch content – including blog posts, newsletters, internal communications, and social copy.
• Creative visionary who can easily adapt written word into visual & experiential concepts
• Skilled cross-functional communicator with experience working with many personalities
• A problem solver who remains calm under pressure, and presents effective solutions
• Passionate about Diversity, Equity & Inclusion, especially as it pertains to arts & culture
• Tech-savvy with the ability to learn and use new platforms and programs
What We Give You
• You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
• A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
• Opportunities to connect with our valuable resources, such as our Counsel of Equity & Progressive Action (CEPA), a group created by our employees tasked with developing and implementing innovative solutions to advance a globally-shared goal of ensuring fair and inclusive spaces for all
• An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
• Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
• Investment in your professional growth and development enabling you to thrive in our vibrant community.
• The space to accelerate progress, positively disrupt, and create what happens next
• Time off for a winter recess

The anticipated annual base salary does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.
New York Pay Range
$65,000 - $72,000 USD

Jobcode: Reference SBJ-pkke9o-216-73-216-127-42 in your application.