Manager, Originals Marketing
Starz
Santa Monica, CA
Summary of Position
The Manager, Publicity is responsible for implementing program publicity campaigns for STARZ original series, both scripted and documentary programming. This role requires a strategic thinker with creative, out-of-the-box ideas, strong public relations skills and solid press relationships. The Manager must be a self-starter and work effectively across various departments such as marketing, programming and social media; have strong written, verbal and organizational skills; take a solutions-oriented approach; exercise good judgment; adapt quickly under pressure; and excel at talent relations.
Responsibilities
• Identify and successfully pitch programming to media, including long leads, dailies, weeklies and online publications; as well as secure electronic bookings; respond to media requests timely for information and interviews
• Develop and maintain close working relationships with members of the press (broadcast, radio, print, online, blogs, trades, etc.)
• Coordinate media opportunities and assist in the media training of talent for interviews, speaking opportunities and panels
• Write press releases, bios, media alerts, episode descriptions and talking points, while also pulling creative assets such as photography and clips for the best press material product
• Support VP and Directors of Publicity at events, including red carpets, screenings, premieres, TCA, Comic Con, etc.
• Assist with budget management for all initiatives including talent travel expenses, glam, press kit development, etc.
• Create PR campaign launch and wrap reports and decks for STARZ Original Series reflecting all press coverage
• Liaise with production, affiliates, marketing, and digital/social teams, maintaining the flow of information across the various teams. Must possess the willingness to collaborate across groups
• Work with show leads to identify Festivals (Sundance, TIFF, SXSW, Tribeca etc.) and other panel opportunities as it pertains to assigned series
• Work with Unit Publicist to ensure all PR and marketing materials are seamlessly produced across production and talent
• Manage relationships with outside public relations agencies and consultants
• Serve as the liaison between talent, producers and their representation on assigned series
• Manage the daily press clips process, prioritizing by importance
• Assist coordinators as needed on talent travel, glam and car bookings
• Create, maintain, and update media lists
• Assist with awards submissions and FYC campaigns for assigned series
• Travel to and represent STARZ at various events
Qualifications & Skills
• 5+ years of entertainment experience in public relations, preferably at a television network or streamer
• Bachelor's degree in communications, journalism, marketing or related field
• Understanding of the media as well as the ability to build and maintain connections with key journalists
• Demonstrated ability to work under pressure, to meet tight deadlines and effectively prioritize
• Must be able to handle multiple projects and responsibilities simultaneously
• Strong written, verbal and interpersonal skills are essential, as is an ability to speak and think clearly and creatively and generate new ideas on a regular basis
• Strong time management, organizational skills and attention to detail is a must
• Demonstrated ability to work well on a team
• Brings to the role a passion for entertainment, television, pop culture and journalism.
• Able to adapt quickly to new and challenging situations
• Ability to thrive in a fast paced work environment
Compensation
$75,810 - $93,083
EEO Statement
Nearest Major Market: Los Angeles
Jobcode: Reference SBJ-g3nqeq-3-142-196-27-42 in your application.
Combining the STARZ premium global subscription platform with world-class motion picture and television studio operations, Lionsgate brings a unique and varied portfolio of entertainment to consumers around the world. Its film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and the largest collection of film and television franchises in the independent media space.