Full Time Job

Manager, Originals Marketing


Santa Monica, CA 12-03-2021
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Summary of Position

Manage the development and execution of high profile, integrated marketing campaigns for Starz Original series, providing project management and creative feedback across multiple campaigns.

• Collaborate with show lead on marketing campaign positioning, strategy and creative development

• Manage all campaign decks and presentations and create on-brand, visually appealing documents

• Serve as main contact for marketing assets and information across departments; collaborate with cross-functional internal partners and external agencies and partners

• Manage AV, print and digital assets by being the liaison between creative agencies and internal departments

• Clearly communicate strategic and creative notes to internal and external partners

• Create and update essential campaign documents including video grids, campaign rollouts, marketing calendar, decks for Executive and EP presentations.

• Assist with the management of marketing events and stunts; provide direction to agencies, vendors and internal partners, manage on-site creative, brand ambassadors and the creation and distribution of premiums and collateral.

• Manage internal show budgets both internally and directly with vendors, including using internal tracking software, as well as tracking budgets across all campaigns.

• Responsible for routing all materials through proper legal channels.

• Aid in approval of marketing materials through final deliverables (mix, picture, graphics)

Experience & Skills
• Minimum of 3-5 years' experience at a network or major studio working on the creation and execution of integrated marketing campaigns.

• Must be familiar with the creative development process and production process as a whole.

• Proven success managing and providing support to high-level executive(s).

• Self-directed, efficient and able to handle multiple tasks and priorities in a professional and confident manner under tight deadlines.

• Display good judgment, tact and ability to maintain confidentiality.

About the Company

Business Unit Overview


With the Company aligning its studio operations behind the growth of its streaming business, Starz has become one of the pre-eminent modern premium global streaming platforms. Offering subscribers more than 7.500 television episodes, including Starz original series and provocative documentaries, along with a broad catalogue of first-run movies, Starz is taking the lead in delivering relatable premium content that makes it the platform of choice among a wide spectrum of female, African-American and other historically underserved audiences. Its focused brand, premium content and freedom from legacy relationships position Starz at the forefront of the new bundles emerging throughout the media ecosystem, a compelling value proposition to complement virtually every kind of subscription platform.

Distinguished by its successful and focused content strategy, top programming, exceptional curation and speed to market, Starz has quickly scaled its platform to become one of the most widely distributed and fastest-growing OTT services in the world, with OTT subscribers making up more than half of its global subscriber base. The Starzplay International premium subscription service offers a ''best of global SVOD'' content portfolio in more than 50 countries throughout Europe, Latin America, Canada, Japan and India through a bespoke and expanding network of distribution partners. The Starzplay Arabia joint venture is one of the leading SVOD operators in the fast-growing Middle East and North Africa region. The proprietary and highly-rated Starz app, a proven hit with US audiences, continues to roll out internationally.
Our Benefits
• Full Coverage – Medical, Vision, and Dental

• Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day

• 401(k) company matching

• Tuition Reimbursement (up to graduate degree)

EEO Statement

Nearest Major Market: Los Angeles

Jobcode: Reference SBJ-g63zyn-34-230-9-187-42 in your application.

Company Profile

Combining the STARZ premium global subscription platform with world-class motion picture and television studio operations, Lionsgate brings a unique and varied portfolio of entertainment to consumers around the world. Its film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and the largest collection of film and television franchises in the independent media space.