Full Time Job

International Content Marketing Manager


Santa Monica, CA 10-23-2020
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description

Summary of Position:

STARZPLAY is our premium SVOD service for international markets. We are expanding our global footprint (currently in over 50 countries) and are looking for a Content Marketing Manager to support this expansion. The position reports to our Executive Director of Content Marketing in our Santa Monica office and the focus of this role is to build world class campaigns for our licensed and Original titles. This is an amazing opportunity to join a fast-paced marketing team and bring the joy of premium content (The Great, Killing Eve, Hightown, Power, Normal People, and more) to entertainment fans around the world.

Key Responsibilities:
• Project manage creative processes for up to 5-10 series in multiple territories in Europe, Latin America and Asia creating localized trailers, artwork, and digital marketing assets for partner and above-the-line marketing campaigns to maximize title awareness and drive tune-in

• Work cross-functionally across domestic, creative, brand, social, media and publicity teams to champion international ideas and execute global integrated activations and strategies

• Oversee deliverable flow and communicate effectively with internal and agency teams- supervising final mix, picture, graphics, and legal requirements

• Participate in the development of tentpole campaigns engaging with external creative agencies using local insights to drive stronger awareness for our titles

Experience & Skills:
• Digital first. Experienced in digital creative, social media, dis rich media and mobile marketing best practices for consumer facing brands on the client or agency side

• Experience developing creative for entertainment, gaming or music streaming services a major plus

• Strength in working with fast moving cross-functional teams towards building seamless and integrated marketing campaigns

• Concise and clear communication. We are looking for excellent communication skills, confidence while working with senior leadership teams and second language (Spanish, French or German) and deep cultural knowledge of Europe and/or Latin America is preferred

• Bachelor’s degree in marketing or related field or relevant qualification and experience

• Minimum of 4-7 years work experience. International marketing experience is a major plus

Nearest Major Market: Los Angeles

Company Profile

Combining the STARZ premium global subscription platform with world-class motion picture and television studio operations, Lionsgate brings a unique and varied portfolio of entertainment to consumers around the world. Its film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and the largest collection of film and television franchises in the independent media space.