Full Time Job

Growth Marketing Analyst

Starz

Santa Monica, CA 10-23-2020
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  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description

Summary of Position:

The Growth Marketing Analyst will be focusing on acquiring high quality customers for a top-tier TV streaming service by developing and executing on channels like Facebook, Google, Twitter, Pinterest and more. The ideal candidate is an analytical and strategic thinker with high attention to detail, but also has an ability to think creatively (attention to visuals, ability to write copy, etc). In this role, the Analyst will get hands on experience building and optimizing high-impact campaigns while building a strong foundation of knowledge and skills in the growth marketing space.

Responsibilities:
• Launch and optimize large-scale digital marketing campaigns across performance-oriented channels such as Facebook, Google, Twitter, Ad Networks, Apple Search and Pinterest among others

• Get hands on with large data sets by analyzing trends and developing strategic recommendations with the goal of always improving performance

• Work cross-functionally with our Creative, Product & Engineering, and Brand teams

• Generate and analyze daily, weekly and monthly reports to track performance across all initiatives

Experience & Skills:
• BA/BS required – degree in an quantitative field preferred (i.e., Economics, Math)

• 1-2 years of experience working in a quantitative or analytical role

• Strong analytical skills; ability to analyze data, decipher trends and develop strategic recommendations

• Excel experience a strong plus

• Self-motivated with an ability to think independently but can quickly pivot to brainstorming in a group setting

• Effectively communicate objectives and performance results across cross-functional teams

• Prior experience working on performance-oriented channels such as Facebook, Google or Twitter is a plus

Nearest Major Market: Los Angeles

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Company Profile
Starz

Combining the STARZ premium global subscription platform with world-class motion picture and television studio operations, Lionsgate brings a unique and varied portfolio of entertainment to consumers around the world. Its film, television, subscription and location-based entertainment businesses are backed by a 17,000-title library and the largest collection of film and television franchises in the independent media space.