Analyst, Customer Management

Job Description

Responsibilities
Welcome to Peacock, the dynamic new streaming service from NBCUniversal. Here you'll find more than a job. You'll find a fast-paced, high-flying team for unique birds that want to be at the epicenter of technology, sports, news, tv, movies and more. Our flock works hard to connect people to what they love, each other and the world around them by creating shared experiences through culture-defining entertainment.

As a company, we embrace the power of difference. Our team is committed to creating an organization that champions diversity and inclusivity for all by curating content and a workforce that represents the world around us. We continue to challenge ourselves and the industry by being customer-centric, data-driven creatures of innovation. At Peacock, we are determined to forge the next frontier of streaming through creativity, teamwork, and talent.

Here you can fly to new heights!

Peacock is the place to stream thousands of hours of hit movies and shows, exclusive originals, live sports, news, and pop culture. We're in need of courageous leaders and creative problem-solvers who work hard and want to be at the epicenter of content, tech, and entertainment. NBCUniversal's Peacock is growing, and we're looking for another smart, passionate, and collaborative person to join our team.

We value inclusivity in our content and our people, and believe that success is only possible when we represent the world around us. So, are you ready to join our flock?

Peacock is hiring an Analyst, Customer Management to join the team responsible for determining the best ways to increase the lifetime value of each customer, disrupting current thinking and introducing new ideas that evolve our approach. The person in this role will develop a deep understanding of customer behavior, make data-backed recommendations, and partner with Marketing, Product, Editorial, and Customer Service to influence customer behavior and maximize customer retention and growth.

This role will sit within the strategy arm of the Peacock Growth Marketing team, using data to uncover insights and make recommendations rooted in customer behavior.

Role Responsibilities:
• Monitor and analyze changes in behaviors to uncover the ''why'' behind trends
• Continually focus on innovation with a solid test and learn approach to optimize performance, processes, and customer journeys
• Partner with Decision Sciences to develop advanced analytics to fully understand customer behavior and trends
• Create frameworks to understand changes in the customer lifecycle over time
• Build presentations to present stories based on models and insights

Qualifications/Requirements
Basic Qualifications:
• Minimum 2 years of relevant experience in data analysis, strategy, or marketing analytics
• Bachelor's degree in a related field

Desired Qualifications:
• Well versed in SQL with advanced knowledge of Excel
• Solid understanding of digital media/OTT and subscription business models 
• Experience with data visualization tools like Domo, Looker, or Tableau
• Ability to work with a diverse team and embrace healthy debate 
• Ability to work in an energetic environment and pivot based on evolving priorities  
• Demonstrated capacity to articulate findings to tell a data-driven story to senior leaders

Jobcode: Reference SBJ-dyxeo0-18-117-186-92-42 in your application.