Senior CRM & Lifecycle Ops Manager

Job Description

Paramount CNA (Central & Northern Europe and Asia) portfolio includes Paramount+, Pluto TV, MTV, Nickelodeon, Comedy Central and Paramount Network. In addition to offering innovative streaming services and digital video products. Paramount provides powerful production, distribution and advertising solutions for partners across more than 70 countries.
Our goal is to be the world's leading, branded entertainment company across television, motion pictures, and digital media platforms. We are home to global brands that connect across all platforms. It starts on screens of all sizes, and it doesn't stop there. We connect with audiences in the real world through live experiences, huge events, books, toys, games, apps and so much more, giving them ways to engage and be optimistic and determined whenever and wherever they want.

We are pioneers in creating innovative programming for all targets by having agility and adaptability, our portfolio includes Jersey Shore, SpongeBob SquarePants, Paw Patrol, Yellowstone, MTV EMAs, South Park, Star Trek, Mission Impossible, Transformers, Dexter and many more,

Your responsibilities include:
• Performing day-to-day marketing activities for email & other channels including, but not limited to, email design, campaign set-up, scheduling, testing, tagging and deployment of one-time, recurring, triggered, and dynamic content-driven campaigns• • Operating within Salesforce Marketing Cloud to develop, build, test, schedule, deliver, report on and optimize single- or multi-channel messaging initiatives and AB/multi-variate tests to drive a variety of business KPIs like engagement, retention and conversion to paid• • Copywriting & creating email communications using HTML and other tools• Troubleshooting technical issues related to HTML templates, list segmentation and other aspects of email execution, as required• • Defining and recommending target audience profiles by analyzing the data within the customer database• Collaborating with stakeholders to establish email performance benchmarks and recommend actions to improve performance• • Presenting data analyses, proposals and evaluations to internal stakeholders• • Collaborating with the centralized CRM team based in the US to optimize our CRM & email marketing setup and processes according to best practices• • Performing quality assurance checks for all email launches• Increasing awareness of our content among the relevant audiences• Cooperating with internal teams on key launches, local and global cross-channel marketing campaigns and knowledge sharing

What you should have
Our ideal candidate should fit perfectly with our values, but apart from that, you should have:
• 3+ years of experience in CRM/Email Marketing• • Excellent skills in AMP Script, HTML, and CSS to fully customize email and mobile marketing.
• Experience with SQL is a plus• Experience of CRM platforms and best practices, specifically Salesforce Marketing Cloud (Email Studio and Journey Builder)• • Excellent understanding of CRM metrics and how they impact the performance of the overall business• • Ability to assist in design (Adobe Illustrator, Sketch) is preferred• Strong communication and copywriting skills in English and German as well as project management skills• • Capacity to coordinate with International and other internal teams• Flexible & proactive team player with the ability to communicate effectively and an eagerness to learn and grow – themselves as well as the business• • Affinity and/or experience within the entertainment industry is a plus (Video-on-Demand/OTT service

Please note that we cannot sponsor international candidates for a work permit/relocation to Germany

Benefits
Our company is full of challenging jobs within a multicultural environment. We are proud of having an unique and friendly atmosphere but here are more reasons why you should work with us:
• Hybrid working model
• Competitive salary
• Benefits (additional retirement plan, meal voucher, public transportation subsidies, sportsclub membership or meal vouchers)
• Flexible Working Hours
• 28 days of vacation
• Unlimited contract
• Start-Up/Scale-Up Environment

Paramount embraces diversity, inclusivity & collaboration; we are committed to create an environment of inclusion and mutual respect for all candidates and employees. We are proud to be a mirror of the cultures and countries where we operate, develop our employees, grow our business and contribute to society.

Jobcode: Reference SBJ-gmo2n3-18-221-53-209-42 in your application.