Head of UK Marketing

Job Description

Role: UK MARKETING MANAGER,[PIAS] Cooperative Labels Division

Reporting to: Head of UK Marketing

Direct Reports:0

Location: London

What we do

[PIAS] champions and supports the best independent music in the world across our unrivalled international network. Established in 1982, we operate 16 global offices – all leveraging local relationships to influence local gatekeepers.

Our Mission

· To be at the very heart of the independent music ecosystem

· To relentlessly and passionately discover, promote, market, sell and distribute the music of independent labels and artists.

· To spread the music we champion with passion, integrity and care. To help it encounter audiences and success.

· To constantly challenge ourselves to improve.

What you’ll be doing

Part of [PIAS] Cooperative Labels Marketing team you will be responsible for delivering impactful and creative marketing campaigns for a variety and diverse [PIAS] Cooperative Labels and their artists.

Key Deliverables

Create and deliver marketing strategy plans that drive given turnover and profit targets.

Help build a reputation for excellence in the field of music marketing.

Key responsibilities will include:

· Initiate and implement global marketing campaigns for designated acts.

· Liaise with all departments within the team and where applicable external companies, labels, international teams, artists / artist management, to ensure good communication and efficient running of campaigns.

· Manage and coordinate origination of physical and digital releases: make sure all parts for production are delivered within set and agreed deadlines.

· Manage the origination process on local releases and oversee and manage stock orders.

· Manage effective use of marketing spend to drive streams and sales

· Develop audience to the streaming and sales element of the effective use of marketing spend point.

· Build strong working relationships with artists, their labels, and managers.

· Initiate campaign timelines in conjunction with Recordings division, labels international department, artists/ artists managers and their tour agents when required.

· Liaise with production teams, international department, and [PIAS] Cooperative labels and artist management / designers where applicable to ensure release dates are met and origination of product is completed within given deadlines.

· Manage effective relationships with 3rd party promotional companies.

· Liaise with National Accounts, sales admin, and sales reps to devise and initiate retail campaigns.

· Monitor orders and stock levels on new releases.

· Deliver valuable content to the team to develop artists both on and offline.

· Ensure that all on and off-line marketing and promotion is integrated. Work with artist management and digital strategy manager to build fanbases.

· Manage marketing expenditure within budgets set by head of department, monitor sales and streaming performance on each project to ensure targets are being met.

Skills and Experience

· Excellent organisational skills with the ability to handle multiple tasks and work under pressure within a team.

· Proven Marketing experience within the UK Music industry

· Be able to demonstrate effective relationship building with artists, artist managers, A&Rs, tour agents etc.

• Experience of working collaboratively with sales teams, promotion teams and other 3rd party services teams.

· Strong coordination skills and drive: ability to coordinate artist and all artist teams, managements/A&R teams, together with promotion and sales team to optimise each campaign.

• Sound knowledge of marketing and of the UK market, media, digital marketing, retail and technology.
• Ability to manage marketing budgets and monitor their efficiency.
• Ability to construct and implement innovative marketing strategies and ideas.

Personal attributes

• Gravitas and integrity
• Takes initiative and capitalises on opportunity
• Adaptable within a dynamic, changing environment
• Works to build up credibility and rapport at all levels of the business.
• Takes personal accountability for achieving individual and shared goals
• Articulates a vision for the team that really inspires their confidence, trust, commitment, and enthusiasm.
• Act with Integrity and confidentiality, protecting the business always.
• Organised, efficient, and effective
• Passionate about music
• Languages would be real advantage

What do we offer:

· Group Personal Pension Plan

· Great working environment – passion and love for music runs in our DNA

· Financial Planning drop ins with our Company Financial Advisor

· 25 days annual leave

· Hybrid working model

· Summer Fridays

· Group Life Assurance

· Season Ticket Loans Interest Free

· Eyecare vouchers

· Monthly stock out

· Free gig tickets and staff socials

· Perkbox Employee Reward Scheme

· Cycle to work Scheme

· Enhanced family leave

· A great team to work with

And much more!

[PIAS] is an equal opportunities employer. We embrace diversity and are committed to a working environment where no one will be treated less favourably on grounds of their sex, race, disability, sexual orientation, religion, belief or age.

Closing day for applications - 28th October 2022

Jobcode: Reference SBJ-ro54w1-13-58-117-102-42 in your application.