Manager, Platform Monetization and Strategy

Job Description

Who are we:

We are Nexstar Media Group, Inc., the largest TV station operator in the country. And we are also a technology company ready to embark upon transformative growth over the next decade. We produce and distribute engaging local and national news, sports and entertainment content across television, streaming and digital platforms, including nearly 300,000 hours of original video content each year.

Nexstar owns America's largest local broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 US markets reaching 212 million people. In addition to delivering exceptional content and service to our communities, Nexstar provides premium multiplatform and video-on-demand advertising opportunities at scale for businesses and brands seeking to leverage the strong consumer engagement of our compelling content offering.

We are extremely proud of our collection of outstanding television stations, digital businesses, and talented employees nationwide. Within Nexstar Ad Sales, we are excited to reimagine and transform our division; investing and building for the future while forging a culture that promotes our entrepreneurial spirit, embraces bold thinking, and challenges the conventional way. If you have the curiosity, passion, are inclusive and collaborative, work with us, and let's continue to make a difference for all our stakeholders ~ our colleagues, our customers, our owners, and the communities in which we operate.

Title: Manager, Platform Monetization & Strategy

Reports to: VP, Platform Monetization & Strategy

Salary Range: $90K - $130K

Position Summary:

The Manager will work closely with the VP, Platform Monetization & Strategy to help develop and implement Nexstar's revenue management strategy for ad sales. This role collaborates with the VP to manage analysts and planners with strong communication skills. The responsibilities include the proposal development from RFP, order booking and extensive change management. Managers execute program schedule changes along with assuring delivery of audience deficiency units.

Responsibilities Include:
• Establish packaging guidelines across the portfolio.
• Create and maintain ratecards
• Provide sales with direction on schedule/mix changes and pricing of new programs.
• Plan optimization and approvals for all sales proposals prior to agency submissions
• Inform pricing and inventory decisioning on forecasts and annual planning and Upfront models
• Liability management across portfolio and allocation of ADU by account
• Coordinate with Inventory , prevent Oversell and identify areas of opportunity
• Work closely with Operations on system enhancements
• Creating detailed Analysis using Excel /Dashboards

About you:
• 3 -5+ years' experience in advertising, media, and relevant sales reporting or finance management roles
• Bachelor's degree preferred.
• Ability to perform well in highly dynamic, rapidly changing environment.
• Strong Excel Skills a must
• Strategic thinker, creative problem solver, resourceful
• Exceptional ability to develop and maintain cross-functional relationships and influence senior management.
• Proven leadership skills and ability to work across the organization.
• Must possess a high level of critical thinking and analytical skills.

Nexstar offers full time employees a comprehensive benefits package to include medical, life and short-term disability insurance, worker's

Jobcode: Reference SBJ-rz2y61-3-17-183-238-42 in your application.