Full Time Job

Content Promotion Producer


Albuquerque, NM 06-23-2021
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
The Content Promotion Producer is responsible for developing and implementing a plan to communicate our brand identity and generate inbound traffic from external sources. The producer is the primary advocate for promoting content off-platform to grow new direct audience. This person must be highly motivated with an ability to focus and re-focus on a constantly changing target. The candidate should understand nuances in tone for different audiences and brand identities – implementing strategies to attract new users off-platform and retain direct users on-platform.

• 2 years of experience as a digital content promotion/marketing producer
• Critical thinker with excellent editing and writing skills
• Clever headline/social media post writer that gets readers to click
• Ability to moderate tone voice to fit platform and brand needs
• Strong multi-tasking abilities
• Organized, technical problem solver and quick decision maker
• Knowledge of audience behavior trends and technical ability to affect them
• Ability to monitor and analyze metrics to change strategy as needed
• Knowledge of AP style
• Understanding of effective writing styles for internal and external audiences
• Some schedule flexibility (nights, weekends)
• Regularly meets measurements of success
• Proficiency in Photoshop and Premiere

Jobcode: Reference SBJ-g6n7b9-3-236-68-118-42 in your application.

Company Profile

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.