Research Analyst, Nbcu Local

Job Description

Responsibilities
This is an opportunity to learn and grow in an exciting, evolving media research environment. The role will be responsible for analyzing viewership data to deliver insights that drive audience and business development for NBC Universal's Local Media division.
• Analyze and interpret audience data across the NBCU Owned Television Stations division to support our sales organization (NBC, TEL, RSN, COZI & TELX) and digital properties.
• Conduct analyses to understand the consumer and establish competitive advantages
• Create and maintain station sales inventory and estimates based on Nielsen and comScore ratings for all properties which include NBC, Telemundo, NBC Sports Regional Networks, COZI & TeleXitos. Implement these ratings for new programming, sports and specials across all markets.
• Support Sales teams in the development of insights and presentations to engage advertisers and their agencies

Qualifications/Requirements
Eligibility Requirements
• Must be willing to work in New York, NY.
• Must have unrestricted work authorization to work in the United States.

Qualifications/Requirements
• Bachelor's degree
• Has significant interest in research, advertising, or in a media outlet
• Some knowledge of television industry in relation to ratings and sales
• Efficient in Microsoft Excel (pivot tables, lookups, macros, advanced formatting)

Additional Requirements
• Must submit an attestation disclosing your COVID-19 vaccination status and, if partially or fully vaccinated, submitting your vaccination record no later than 7 days following commencement of employment.
• Must be fully vaccinated against COVID-19 at the commencement of employment or must undergo regular COVID-19 testing if Company determines your job position requires accessing an NBCUniversal worksite.
• Must be willing to adhere to all Company COVID-19 workplace safety policies and protocols.

Desired Characteristics

Desired Characteristics
• Able to learn new software in a short time and can problem solve on their own.
• Highly organized and detail oriented, with ability to work under pressure, handle multiple projects and meet tight deadlines
• Strong interpersonal skills and the ability to work well within a team and with management and sales staff
• Experience with creating and maintaining station sales estimates (in a system such as Donovan/MediaOcean, Wide Orbit, MediaLine or Strata)
• Exceptional writing and presentation skills
• Familiarity with Nielsen ratings (including applicable software such as NLTV, NNTV, NPower,) and other syndicated media research sources such as Scarborough, Simmons, POLK Automotive and Kantar
• Effective analytical skills, able to analyze qualitative and quantitative data with client needs in mind

Jobcode: Reference SBJ-rjek5w-3-145-184-7-42 in your application.