Job Description
Publicity Manager (18 months FTC)
NBCUniversal is one of the world's leading media and entertainment companies.
The UK Publicity Manager (FTC) will be responsible for devising and implementing publicity campaigns from conception to final delivery for designated Universal theatrical releases.
• Create and manage the talent schedules for each junket
• Lead talent activity at junkets and premieres
• Manage outside PR agencies and suppliers
• Provide professional growth among team members giving clear instruction and guidance in developing skills
• Develop and nurture strong relationships with various media outlets, working across print, broadcast and online
• Lead on content creator initiatives, owning and developing excellent relationships across influencer landscape
• Lead ideation and management of events including screenings and press trips
• Manage the budget on designated releases
• Work closely with the marketing managers, media promotions manager, online agency, UK sales team and EMEA/Global Publicity teams to ensure the strategic direction for each release is successfully implemented to plan.
Campaign Development:
• Work closely with the Head of Publicity on each designated Universal theatrical title to develop a strategic publicity plan through to release
• Responsible for organising and facilitating kick-off brainstorms for each film to ensure that each film has a strong raft of creative ideas specific to its objectives and strategy and subject matter
• Pitch access on productions
• Build effective working relationships across marketing, promotions and sales, reporting on campaign progress.
Budget:
• Responsible for managing the budget on designated theatrical releases
• Work to main campaign budgets and maintain budget reconciliation
• Take a lead role in supplier negotiations.
Communication:
• Host, as needs require, regular team updates to ensure the publicity team are generating fresh and relevant ideas, that campaigns are evolving in line with expectations of the release and that the campaign remains on strategy
• Communicate and work with UK production companies and film-makers from production onwards
• Provide regular updates to the Head of Publicity.
Reporting:
• Act as principal point of contact on the title and report back on status
• Ensure that regular reports are available on each title.
Creative:
• Ensure that all communication going out is within strategy and guidelines
• Proactively ensure the publicity team deliver campaigns which encompass all areas of media.
Innovation:
• Seek out new and different approaches and ideas to bring freshness to each film within the strategy
• Proactively bring new and different ideas and examples of innovative publicity– whether tactical or strategic – to the attention of the publicity team to spark new thinking.
Qualifications
The ideal candidate is someone who is...
• Adaptable, agile & flexible – able to pivot quickly, adapt strategies and deal with change
• Willing to learn – open to new skills, ways of working, how things work and why
• A strong communicator – honest, transparent, and flexible communication style, with the ability to influence stakeholders
• A global & holistic thinker – understands the wider context
• A creative problem solver – universally creative and pro-actively seek solutions
• Willing to get stuck in – hard worker, able to prioritise, manage own time and respond quickly and efficiently
• Resilient – not afraid to fall, getting back up and keep putting in the effort
• Passionate – energetic, engaged, positive and desiring to make a difference
• Kind – empathetic, caring, generous and willing to listen in all interactions
• Inclusive – open-minded, fair, valuing and embracing different perspectives & voices
Experience required:
• Excellent knowledge of all aspects of publicity with the ability to devise and execute innovative marketing campaigns
• Demonstrated theatrical publicity experience coupled with a track record of achievement
• In-depth understanding of digital media and influencer marketing with extensive experience managing publicity and influencer agencies
• Strong experience ideating and producing events including screenings, junkets and film premieres plus the development and execution of creative initiatives and activations
• A team player with ability to build and maintain relationships both internally within the organisation and externally
• Excellent communication and presentation skills
• Excellent planning and organisational skills with the ability to work to tight deadlines in a fast-paced environment
• Demonstrated experience of working within a dynamic and fast paced demanding environment
• Excellent knowledge of the theatrical market and landscape
• Experience with creative development
• Agency management
• People management
Jobcode: Reference SBJ-z33kw1-216-73-216-118-42 in your application.