Sr. Manager, Marketing

Job Description

Responsibilities
Role Purpose

The Sr. Manager of Marketing will report to the Sr. Director of Marketing & Creative Services. They will be responsible for developing and enforcing marketing strategies and brand guidelines to achieve business objectives.

Job Duties
• Manage consumer engagement team and partner with key business units to achieve strategic goals
• Spearhead data collection process, segmentation studies and CRM efforts to understand market insights that inform product, content development and brand communication
• Identify dynamic consumer behaviors and build scalable solutions to stay ahead of the trends using analytical and problem-solving skills
• Develop and implement brand strategy to increase awareness, drive consumption and strengthen brand loyalty across all platforms
• Oversee go-to-market plans for all brand programs, which includes creative direction, event execution, incentive programs, team deliverables, budgeting, media plans, project planning and team relationship management for all Bay Area professional sports teams
• Lead cross-department communication for all branded content, consulting internally on building integrated campaigns for new and existing ad sales partners
• Manage partner relationships and oversee contractual obligations for cable, satellite and digital providers

Qualifications/Requirements
Basic Qualifications
• 6+ years of proven experience and results in previous Marketing roles
• Bachelor's Degree in Marketing or Communications or relevant experience required
• Previous experience managing a team

Eligibility Requirements
• Must be willing to work in San Francisco, CA
• Must have unrestricted work authorization to work in the United States
• Must be 18 years or older
• It is the policy of NBCUniversal and NBCUniversal' s affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by law.

Desired Characteristics

Desired Characteristics
• Strong knowledge of office, photoshop
• Proven strong project management skills including organization and attention to details in a fast-paced, deadline oriented environment
• Proven experience supervising and/or managing budgets
• Creative writer with excellent written and verbal communication to effectively relay information regarding promotional and sales programs to internal departments and external partners
• Strong work ethic, positive attitude and leadership qualities with the ability to handle multiple tasks and set priorities is a must
• Proven problem-solving skills
• Demonstrated strong interpersonal skills
• Strong business ethics
• TV technical operations skills and familiarity with video formats is preferred

Jobcode: Reference SBJ-r7z2pg-3-144-100-199-42 in your application.