Full Time Job

Marketing Manager, One Platform Creative Development - Sports

NBC Sports

New York, NY 06-23-2021
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Responsibilities
The Marketing Manager position is responsible for working with key NBC Sports Group stakeholders, internally and externally, to help increase national sales of the television, digital and social properties of the NBC Sports Group through creation and implementation of sponsorship elements across the following properties: NBC Sports on NBC, NBCSN, NBCSports.com and associated social handles. Reporting to the Senior Director of Creative Partnerships, this position will manage of 1+ sales marketers including Specialists, Coordinators, Interns and Pages.

Responsibilities
• Sponsorship Development:
• Work with all key constituents to develop assets for sale in each of the following major sports programming platforms: Notre Dame Football (Linear and Digital), NASCAR (Digital), IndyCar (Digital), IMSA (Digital) and One Platform marketing requests
• Support process that provides custom marketing solutions in response to all relevant RFPs directly related to sports properties responsible for
• Initiate ideation process to create innovative marketing solutions/platforms to drive incremental revenue
• Sponsorship Implementation:
• Work with key counterparts in Production, Programming, Promotions and Partner Leagues, as well as other teams from across NBC Universal including One Platform Marketing, Client Partnerships, Agency Partnership and Sales to ensure successful and quality execution of all sponsorship elements.
• Manage the client/agency relationship throughout implementation process
• Presentation:
• Serve as a part of the overall sales process, including development of assets to highlight/showcase the offerings, and be a part of key client meetings to sell-in ideas as needed for respective sports

Management
• Effectively lead, manage and mentor team of 1+ employees (Specialists, Coordinators, Interns and Pages)
• Develop and coordinate internal training plan for junior members of the team
• Manage, in conjunction with Specialist/Coordinator, day-to-day process of tracking all proposed and sold sponsorships and distribute game by game grid overviews to production, programming, consumer marketing, traffic and sales

Qualifications/Requirements
Basic Qualifications:
• Minimum 4 years of experience with an agency, client or media company sales/marketing organization background, where the individual had thorough understanding of sponsorship sales process, as well as, proven track record of developing and implementing successful marketing programs for advertisers.
• Aptitude and direct experience in developing sponsorships or marketing solutions.
• Bachelor's Degree or equivalent

Eligibility Requirements:
• Willingness to travel and work overtime, and on weekends with short notice.
• Must be willing to work in New York, NY.
• Must have unrestricted work authorization to work in the United States.
• Must be 18 years or older.

Desired Characteristics
• Robust understanding of advertising within all platforms of the sports media space
• Knowledge of Sports marketplace
• Experience in presentation development
• Ability to interact with senior-level management, internally and externally
• Strong organizational, project & event management
• Understanding of the creative development process
• Knowledge of media marketing, the sales process and media in general
• Meticulous with a keen eye for detail
• Highly innovative with positive energy
• Strong interpersonal skills – with the ability to lead and motivate a team of 1+ direct reports, interdepartmental teams and influence internal and external teams
• Excellent oral, written, presentation and budget management skills
• Thorough knowledge of Microsoft Office, other presentation platforms, etc.

Jobcode: Reference SBJ-gmx1mv-35-172-223-30-42 in your application.