Senior Digital Media and Programmatic Specialist

Job Description

Company: Live Nation Entertainment

Department: Internation Media Services

Location: Farringdon, London

Reports to: VP, Media Services International Working Hours: 40 Hours per week.

Role Description

The London based International Media Services team for Live Nation Entertainment is looking for a Social and Digital Media Specialist to join the team, where they will work across the company's exciting online portfolio of websites and Digital touch points, giving support for International Digital Solutions for both Sponsorship and Marketing teams.

With experience of working in a Digital environment, you will be able to demonstrate previous Digital expertise. Highly organised, you have excellent time management and administration skills and thrive working in a fast-paced environment. You will be flexible, self-motivated and a good team player; working under your own initiative in order to achieve goals.

What it's like to work in the Team

This is an amazing opportunity to join a growing team; you will work with our multi-national Sponsorship and Marketing teams to ensure smooth implementation across multiple websites and Digital touch points. Striving to help brands reach our fans across our Digital Touch points and using are First party data. As we grow our product offering experience of Social and Digital Media using First party data is a bonus.

What we can offer you

Live Nation offers impressive employee benefits including tickets to shows and festivals and unlimited annual leave. The newly opened Farmiloe Building in Farringdon, London is a beautiful office to work in. Staff can enjoy use of arcade games in the basement games room, onsite gym equipment plus fitness and meditation classes. In addition to this, the office has a fully stocked complimentary coffee bar with barista to serve you your favourite coffee as you walk into the office and offers heavily subsidised lunch options. We hold regular staff events in our atrium stage space including hosting speakers and open mic nights to showcase Live Nation employee talent.

Who you are

Competencies / Skills / Knowledge / Experience
• Considerable background in digital advertising at an ad agency, publisher or vendor
• Experience of social/digital/programmatic strategy
• Proven experience in multi-channel campaign activation and management
• Excellent knowledge of the digital eco system is a must
• Be an expert with respect to campaign strategy, optimisation and performance and be able to communicate these to all levels
• Strong understanding of data tools and platforms, experience of Data Privacy and GDPR requirements
• Strong technical troubleshooting abilities across multiple platforms
• Understanding of Google product stack
• Ability to advise and educate team across best practices and new strategies to achieve performance Behaviours
• Out of the box thinking with a strong problem solving ability
• Leadership and strategic thinking
• Excellent team player but also able to work independently
• Ability to work under pressure to meet tight deadlines
• Excellent interpersonal skills as successful candidate will be dealing with many departments within the business
• Willingness to go above and beyond own responsibilities and learn different areas of the business What the role includes
• Championing best in class digital products across the business
• Leading and overseeing campaigns set up, optimization and advise team members on best practices
• Work closely with Head of Digital Planning to develop campaign strategy to meet clients objective
• Leading campaigns reporting, learnings and insights
• Stay up-to-date with digital media developments, new platforms, products and tech, uncover market intelligence, and provide key insights to teams
• Work closely with Digital Media Buyers to develop best practice documents on existing/new platforms making sure they are always up to date
• Provide guidance to internal stakeholders on new platforms requirements that will drive future revenue
• Provide technical support for digital set up across Ad Digital platforms and ability to troubleshoot across both Website and App
• Ability to analyse and advise on technical pixel/data tracking set up across digital touchpoints

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The Company

Jobcode: Reference SBJ-r1j5yv-3-141-47-221-42 in your application.