Manager, Digital Planning & Strategy

Job Description

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

WHAT THIS ROLE WILL DO

Pre-Sale
• Respond to RFP Requests from National and Local Sales
• Participate in initial kick-off call and strategize with Seller and Marketing
• Create cohesive and comprehensive media plan(s), looping in any necessary departments
• Provide Seller with any additional materials such as audience descriptions or specs
• Review all Insertion Orders before sending to Senior Management

Post-Sale (external)
• Collect all digital assets from agency/client
• Confirm launch, and send screenshots within 48 hours of launch
• Monitor campaign throughout flight and work with necessary teams to implement any optimizations needed in order to deliver in full
• Communicate any necessary optimizations to client
• Manage any plan revisions, IO revisions, and creative swaps
• Work to set up reporting cadence
• Send Delivery Reports to client as frequently as determined
• Send Post Campaign recap to Seller and Finance within 72 hours of campaign ending
• Work to develop wrap deck with insights and future recommendations
Other
• Attend client meetings with Sellers
• Work on ad hoc projects with direction from Manager

WHAT THIS PERSON WILL BRING
• 3-4 years in digital advertising at an ad agency, publisher, or ad tech organization
• Minimum Bachelor's Degree required
• Extensive experience with Excel and project management tools
• Excellent written and verbal communication skills
• A leading work ethic and the ability to thrive in a fast-paced, entrepreneurial environment

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:

HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

WEALTH: 401(k) program with company match, Stock Program

FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support

CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

Jobcode: Reference SBJ-rz2x83-18-222-119-148-42 in your application.