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Full Time Job

Influencer Marketing College Associate

Live Nation

Beverly Hills, CA 11-23-2022
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  • Paid
  • Full Time
Job Description
WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

This social media marketing professional will primarily be responsible for helping the team manage the day-to-day tasks associated with influencer procurement and execution for Live Nation's tours & events.

WHAT THIS ROLE WILL DO

Reporting into the Senior Director of Influencer Marketing, this enthusiastic social media marketer will be responsible for interfacing with thousands of influencers with the goal of generating awareness and selling tickets to Live Nation tours , and also helping connect brands and sponsors to their target demographic(s).

This professional will:
• Source and pair potential influencers to Live Nation tours based on campaign parameters
• Assist in the planning and forecasting of campaigns
• Conduct outreach to influencers with key offer terms of participation
• Setup whitelisting access with influencers to help facilitate the creation of social ads
• Work with paid media agency to ensure campaigns are set up correctly with the appropriate targeting
• Assist with influencer onboarding to Influencer Network to automate reporting and payment
• Handle on-site execution/influencer handling at concerts and festivals
• Handle ticket fulfillment requests for influencers
• Report and analyze influencer campaigns and write case studies summarizing campaigns
• Keep track of influencers' posts by capturing and storing screen recordings
• Facilitate timely influencer invoice payments

WHAT THIS PERSON WILL BRING
• Must be a current student enrolled in a Bachelor's/Master's program at an accredited college or university or recent graduate
• Proven passion for/interest in social media and influencer marketing
• Coursework in Marketing, Advertising, Public Relations, or Communications
• Understanding of CRM/management platform like CreatorIQ
• Willingness to travel to events for influencer handling/wrangling
• Strong knowledge of Microsoft Excel and willingness to learn basic formulas and functions
• Strong attention to detail and ability to be highly organized
• Strong written communication
• Strong understanding of social media platforms and the latest trends
• Proficient in Microsoft Suite
• Understanding of web analytics is a plus
• COVID-19 vaccination will be required for this position subject to legally valid exemptions.

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa.

EQUAL EMPLOYMENT OPPORTUNITY

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Live Nation will also provide reasonable religious accommodations on a case by case basis.

Jobcode: Reference SBJ-rv3v8w-18-232-179-5-42 in your application.

Company Profile
Live Nation

Live Nation Entertainment is the global leader in live entertainment and ticketing. Our world-class portfolio reaches all aspects of the live event and ticketing industry, from ground-breaking software in Ticketmaster, mix of legendary venues and restaurants in House of Blues, production leaders in Concerts, exceptional brand partnerships in Media & Sponsorship, and unparalleled team of artist managers in Artist Nation supported by diverse professionals in all facets of Corporate operations.