Digital Product Manager

Job Description

Company: Live Nation Entertainment

Department: International Digital Products

Location: London

Reports to: Director Digital Products & Marketing, International

Working hours: 40hrs per week, permanent

Role Description

The London based International Marketing team for Live Nation Entertainment is looking for a Digital Product Manager, where they will work across the company's exciting online portfolio of digital products and platforms, supporting Sponsorship and Marketing teams.

With experience of working in a Digital marketing, technology, or paid media environment, you will be able to demonstrate previous Digital expertise. Highly organised, you have excellent time management and administration skills and thrive working in a fast-paced environment. You will be flexible, self-motivated and a good team player; working under your own initiative in order to achieve goals.

This is an amazing opportunity to join a growing team; you will work with our multi-national sales and Marketing teams to create new and exciting digital products within the live music industry, helping to enhance the way fans experience live shows.

Live Nation Entertainment is the world's leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, Live Nation Media & Sponsorship and Artist Nation Management. Ticketmaster is the global event ticketing leader with nearly 465 million tickets sold and more than 12,500 clients worldwide. Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 25,500 shows annually for nearly 3,300 artists in 37 countries. Artist Nation Management is one of the world's leading artist management companies, representing more than 350 artists. These businesses power Live Nation Media & Sponsorship to deliver music marketing programs across 900 brands enabling advertisers to tap into the over 63 million fans Live Nation Entertainment delivers annually through its live event and digital platforms.

Responsibilities
• Project manage the development and execution of a broad range of exciting new digital tools and products.
• Evaluate innovative new technology platforms for use and onboarding
• Work with Sponsorship teams on the creation of digital-focussed marketing programmes, harnessing the power of the product portfolio
• Champion digital media and technology as the most impactful way for sponsors to reach music fans before, during and after a show
• Maintain strong relationships with festival, venue tour marketing teams to ensure smooth facilitation of digital product roll out
• Develop and deliver presentations and case studies for internal and external stakeholders - including clients and senior business leaders

Requirements

Skills / Knowledge / Experience
• Overall Experience: solid experience in digital advertising, media or sponsorship at an ad agency, publisher or Vendor
• Experience in brand promotions, technology implementations, digital/social media, entertainment and/or sports marketing working with brands
• Strong skills/experience in project management and product delivery
• Fundamental understanding of: Social media strategy, App technology, Advertising Operations, Advertising Technology, and E-commerce technologies and best Practices
• Strong understanding of the Data and Audience usage in the field of digital marketing
• Strong analytics skills and the ability to visualize and report on campaign performance, analytics and audience metrics and data
• Skills in presentation writing and responding to RFPs

Behaviours

The following attributes determine how the role will be carried out and are required to be a success:
• Leadership attributes – the ability to help guide the strategic direction of the team
• An entrepreneurial mindset
• Solutions orientated
• Ability to work under pressure to meet tight deadlines
• Excellent interpersonal skills as successful candidate will be dealing with many departments within the business
• A problem solver
• Excellent time management skills

The Company

Jobcode: Reference SBJ-revox8-3-144-42-196-42 in your application.