Campaign Manager, Audience Solutions

Job Description

WHO ARE YOU?

Passionate and driven, with an entrepreneurial spirit. Resourceful, innovative, forward-thinking, and collaborative. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you, please read on!

THE JOB

The Campaign Manager, Audience Solutions will play a critical role in the evolution and success of Live Nation's audience-based digital products. As we expand these products, LN needs an experienced, technically proficient candidate to foster brand relationships and execute/optimize sold programs. This role requires a detail-oriented individual who will interface with a diverse range of internal and external stakeholders.

As part of this role, you will help to create and execute on highly personalized, data-driven marketing campaigns that enhance the fan experience at live events.

WHAT THIS ROLE WILL DO
• Client Management & Communication
• Be accountable for end-to-end facilitation of audience-based campaigns, communicating with all necessary teams in order to execute and optimize
• Understand client's goals and KPIs in order to best optimize and enhance performance
• Own post-sale communication with clients in conjunction with other internal stakeholders
• Set up regular meetings with clients to review status and discuss new opportunities
• Serve as the liaison between the Product Team and client-facing teams
• Project Management
• Coordinate all aspects of multi-channel campaign set up
• Develop and scale the process for audience-based campaign execution
• Own all campaign optimizations and health checks
• Train other teams on capabilities and processes
• Analysis
• Own all reporting for all audience-based products
• Have a deep understanding of all assets and inventory, and be able to draw conclusions based on performance data
• Create campaign performance summaries for other teams
• Work with internal teams to develop reporting dashboards
• Be responsible for new ideas around evolving these products

WHAT THIS PERSON WILL BRING
• 2+ years in digital advertising at an ad agency, publisher, or ad tech organization
• Experience in Marketing Technology and campaign management tools
• Minimum bachelor's degree required
• Extensive experience with Excel and project management tools
• Excellent written and verbal communication skills
• A leading work ethic and the ability to thrive in a fast-paced, entrepreneurial environment

Applicants for employment in the US must possess work authorization which does not require sponsorship by the employer for a visa

BENEFITS & PERKS
Our motto is 'Taking Care of Our Own' through 6 pillars of benefits:

HEALTH: Medical, Vision and Dental benefits for you and your family, including Flexible Spending Accounts (FSA) and Health Savings Accounts (HSAs)

YOURSELF: Generous paid time off policy including paid holidays, sick time and paid days off for your birthday, Free concert tickets

WEALTH: 401(k) program with company match, Stock Program

FAMILY: New parent programs & support including caregiver leave and baby bonuses, infertility support

CAREER: Tuition reimbursement, student loan repayment internal growth and development programs & trainings
OTHERS: Volunteer time off, crowdfunding network

Live Nation's policy regarding vaccinations and masking will evolve based upon updated regulations and factors related to COVID-19. Currently, we strongly encourage employees to be fully vaccinated or have received a negative COVID test within [24] hours of entering an office.

Jobcode: Reference SBJ-dy1v40-3-136-11-217-42 in your application.