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Full Time Job

Account Executive

KOLO

Reno, NV 01-26-2024
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  • Paid
  • Full Time
Job Description
About KOLO:

KOLO-TV Reno is a station that gets the job done. Many of our employees have been with the company for years and they pride themselves on their expertise and their ability to succeed. While Reno/Tahoe is a 100+ market, it has all the characteristics of a much larger West Coast market. Some say Reno has superior lifestyle and outdoor activities to its much larger neighboring markets. For these and many other reasons, KOLO can attract top-notch individuals. We pride ourselves on not limiting ourselves to the ''news conference or press release journalism'' stories that are easy to get.
Our journalists know they need to tell stories on issues that matter to the northern Nevada community and our viewers. Much of the station's identity is from KOLOCares, a program designed to better serve Northern Nevada through the wonderful non-profit organizations that are part of the community. KOLOCares was recently honored by the National Association of Broadcasters Celebration of Service to Community Award. Every station is tasked to serve their community, but KOLO takes pride in finding unique ways to help our non-profit partners to reach their goals. Reno has an illustrious history of boom or bust, and right now the area is booming! Life in Reno/Tahoe is not just about work. Northern Nevada boasts remarkable outdoor activities highlighted by the spectacular beauty of Lake Tahoe, world-renowned ski resorts in the Sierra, trout fishing in the Truckee River and Pyramid Lake, placid campgrounds, miles of hiking and biking trails and, yes, casinos. San Francisco, Yosemite, and Napa Valley are all an easy drive for a weekend getaway. Many Northern Californians spend their weekends in Reno, especially with the summer festivals that feature balloon races, air races, Hot August Nights, and the nation's largest BBQ rib festival. There is always something happening in Reno, the ''Biggest Little City in the World.''

Job Summary/Description:

KOLO-TV/Telemundo has on opening for an Account Executive. The individual will help maintain and develop new business by positioning and selling all KOLO-TV advertising platforms, which include KOLO-TV, Telemundo, CW, MeTV, Silver State Sports & Entertainment Network and a variety of digital marketing products.

Duties/Responsibilities include (but not limited to):
- Generate revenue for the station and meet monthly goals through effective outside sales techniques
- Develop new business and create results for clients through creative and effective targeted campaigns
- Research and build campaign solutions, including overall branding and creative, and ensure campaign execution meets client expectation
- Establish trusting relationships with clients, community, and Sinclair and meet all commitments with adequate preparation, delivery, and follow-through
- Grow your book of business in alignment with goals while identifying companies that are expanding, relocating, hiring
- Meet or exceed revenue targets for existing, new, and digital business, as well as corporate initiatives, and develop a strategy to support the achievement of goals
- Grow share of clients' advertising spend while increasing their overall spend
- Support quality deliverables to drive client results
- Support collection of receivables
- Build and enhance sales skills, including effective story-telling, prospecting, relationship-building, negotiation, closing

Qualifications/Requirements:
- Sales Experience a plus. Passion for contributing to a sales team with a positive mindset
- Driven by practical results, opportunities to learn, and opportunities to assist others with intention
- Effective relationship-building, customer service, communication, and negotiation skills
- Superior business acumen related to new media, digital interactive initiatives, and social media required
- Ability to quickly recover from adversity
- Ability to effectively communicate, build rapport, and relate well to all kinds of people
- Professional appearance a must
- Reliable transportation, valid driver's license, and a satisfactory driving record
- Passion for contributing to a sales team with a positive mindset
- Driven by practical results, opportunities to learn, and opportunities to assist others with intention
- Effective relationship-building, customer service, communication, and negotiation skills
- Superior business acumen related to new media, digital interactive initiatives, and social media required
- Ability to quickly recover from adversity
- Ability to effectively communicate, build rapport, and relate well to all kinds of people
- Professional appearance a must
- Reliable transportation, valid driver's license, and a clean driving record

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

KOLO-TV/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior by the first workday.

Jobcode: Reference SBJ-rbz90x-44-200-77-92-42 in your application.

Company Profile
KOLO

Gray Television supports local community interests by providing quality television broadcasting and exceptional service in each market we serve. Gray owns and/or operates television stations and leading digital properties in 93 television markets including the first or second highest rated television station in 85 markets. We are an unmatched broadcast pioneer that keeps getting bigger and better.