Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KEYC:
Since 1960, KEYC-TV/KMNF-LD, a CBS, CW, FOX, NBC, The365, Oxygen, North Star Sports & Entertainment Network, and Ion-affiliated media company, has s/ucceeded with a culture that values skills, encourages creativity, and fosters professional growth.
Enjoy all four seasons in the booming Greater Mankato metropolitan area. The friendly, welcoming region is a happy mix of city and country living.
We broadcast more than 42 hours of local news, weather, and sports each week and maintain the most highly visited social media sites in southern Minnesota.
Job Summary/Description:
KEYC News Now is currently searching for a Media Executive to work with local businesses and help them grow through advertising on our broadcast networks (CBS, FOX, NBC, North Star Sports & Entertainment Network, The365, Ion, Oxygen, and CW) and a full suite of digital marketing solutions.
Duties/Responsibilities include, but are not limited to:
- Proactively generate new business through cold calls, networking, and face-to-face meetings to build a strong pipeline of local clients.
- Develop and maintain trusted relationships with businesses by identifying needs and delivering tailored broadcast and digital marketing solutions.
- Manage accounts end-to-end, including order entry, campaign execution, performance tracking, renewals, and upsells.
- Create and deliver proposals, presentations, and performance recaps that clearly demonstrate ROI and long-term value.
- Stay current on marketing tools, industry trends, and competitive insights to uncover opportunities for growth.
- Collaborate with team members to achieve station goals while maintaining a professional image, enthusiastic demeanor, and drive to s/ucceed.
Qualifications/Requirements:
- Previous sales experience preferred.
- Strong digital marketing knowledge.
- Confident communicator with strong presentation, negotiation, and relationship-building skills.
- Self-motivated and goal-oriented with the ability to work independently and as part of a team.
- Comfortable and confident making cold calls, meeting face-to-face with clients, and developing new business opportunities.
- Organized and detail-oriented with the ability to manage multiple accounts, deadlines, and priorities.
- Eagerness to learn and adapt in a fast-paced industry, with a competitive drive and positive, professional attitude.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KEYC-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-pk4q9o-216-73-216-0-42 in your application.