PR Specialist

Job Description

WHO ARE YOU?

Do you enjoy dance music? Are you passionate about Public Relations and Communications? Then you're in luck! We are looking for a highly motivated self-starter who embodies both a passion for dance culture and a love of the public relations space. Is this you? Read on…

THE ROLE

The PR Specialist will provide support to the publicity team across Insomniac's expansive portfolio of concerts, festivals and new business initiatives. This position will consist of both administrative tasks and impactful and proactive media outreach to increase Insomniac's awareness in the news as a global lifestyle and entertainment company. The individual in this role will play a key role in all aspects of Insomniac's festival-specific communications. This is not a remote position.

RESPONSIBILITIES
• Lead multiple publicity campaigns for 2023 festival season with ability to prioritize newsworthy milestones and moments eligible for pitching to secure national media placements.
• Build target media lists and overall PR strategies with creative storylines and suggested media opportunities for festival campaigns
• Liaise with marketing team and festival stakeholders to oversee Insomniac PR calendar and timeline of company announcements
• Draft and edit a variety of different content to support communications and marketing efforts for press releases, festival recaps, news articles, interview talking points and other things as needed
• Lead the media credentialing process for all events which includes vetting applications, approving, and denying all requests
• Oversee press@insomniac.com inbox to maintain journalist relationships and facilitate incoming media inquiries
• Manage post-festival media inquiries which includes distribution of photo selects and recap news
• Administrative tasks will include daily press clip management and upkeep of media database and contact lists for all media types and global markets
• Assist PR Manager in day-to-day coordination with outside PR agencies
• Participate in team brainstorms for event strategy and planning, listen in on department meetings and conferences
• Project-manage various other short-term assignments, as requested
• Provide support at events on site as needed (i.e., managing media check-in and/or staffing the press lounge)
• All other press related duties as requested
• Manage PR internship role to oversee assignments and provide mentorship

QUALIFICATIONS
• Must have at least 3 years of music/entertainment PR experience
• Proven ability to develop and maintain strong relationships with dance music journalists, entertainment insiders, and other media partners from a global scale
• A successful history of pitching and securing coverage of client campaigns and events
• Interest in philanthropic initiatives and social impact preferred
• Strong writing skills across multiple mediums – press materials, pitches, internal communication, etc.
• Familiarity with the ever-changing media landscape across dance music and on a broader, national scale
• Must be able to work out of the Calabasas, CA office five days a week for eight hours each day
• Must have deep understanding of social media platforms (Facebook, Twitter, Instagram) and have working knowledge of Adobe Suite (Photoshop) and Google Docs (Sheets + Docs)
• Must be motivated with an ''Everything is possible'' attitude
• Must be an active problem solver, instilled with a sense of urgency for projects large and small
• Knowledge of dance music and Insomniac's brands

WORK ENVIRONMENT
• Must be able to tolerate loud noise levels and busy environments
• May work in drastic temperature climates working on site at our events
• Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines

Applicants for employment in the US must possess work authorization, which does not require sponsorship by Insomniac for a visa.

Jobcode: Reference SBJ-rn5evm-3-133-147-87-42 in your application.