CRM Marketing Manager

Job Description

Company Overview
Our aim is to help consumers beat their sportsbook and have more fun betting. We do this through our BetQL platform (website and app) by analyzing 350,000 bets per year across seven sports to identify mispriced lines. Our team is relentlessly focused on providing sports bettors with the best-in-class sports betting analytics platform.

In November 2020, QL Gaming Group was acquired by Entercom, the second largest radio company in the United States. BetQL brings unrivaled data, analytics and insight-driven content to Entercom's best-in-class sports broadcast stations, influential podcasts and RADIO.COM, the fastest growing digital audio platform in America. BetQL's platform is now amplified across Entercom's sports audio portfolio reaching nearly 30 million sports fans monthly.

Role Definition

CRM Marketing Manager will be in charge of ensuring we're delivering the right message to the right customers at the right time. To do this, you'll use email, text messages, push notifications and more. You'll create and implement marketing automation designed to improve customer acquisition, engagement, and retention.

Qualifications:

Requirements
• 3-6 years of Email marketing experience at a consumer company
• Experience using enterprise CRM and Email Service Providers
• Understand core drivers of repeat customer behaviors, churn, ideal customer segmentation, and the best path for personalization
• Strong knowledge of sports and sports betting preferred
• Flexible, adaptable, able to work in an entrepreneurial environment
• Highly motivated self-starter
• Ability to communicate findings across the organization in written and verbal formats
• Strong attention to detail

EEO Statement:

Entercom is an Equal Opportunity and Affirmative Action Employer. Entercom affords equal employment opportunity to qualified individuals regardless
of their race, color, religion or religious creed, sex/ gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual
orientation, gender identity, gender expression, national origin, ancestry, age (over 40), physical or mental disability, medical condition, genetic information, marital status, military or veteran status, or other classification protected by applicable federal, state,
or local law, and to comply with all applicable laws and regulations. Consistent with our commitment to equal employment
opportunity, we provide reasonable accommodations to qualified individuals with disabilities who need assistance in applying electronically for a position with Entercom, unless doing so would impose an undue hardship. To request a reasonable accommodation for this purpose, please call 1-610-660-5614. Please note that this phone number is to be used solely to request an accommodation with respect to the online application process. Calls for any other reason will not be returned. Reasonable accommodation requests are considered on a case-by-case basis.

First/Mid Level Officials and Managers

Jobcode: Reference SBJ-g3952q-18-118-137-243-42 in your application.