Full Time Job

Brand Manager / Program Director


Boston, MA 07-28-2021
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
WEEI, Boston's legacy sports radio brand, is seeking a uniquely talented individual to oversee and direct the WEEI brand and programming on all public facing channels. Responsibilities include oversight of the 50+ station Boston Red Sox Radio Network, as well as nine full-time programming affiliates across New England and 50kw ESPN 850 in Boston.

This is the quintessential sports radio job in America's most ardent sports city, and it carries high levels of media scrutiny in an extraordinarily competitive marketplace. An experienced leader with a fearless attitude are crucial as is the ability to coach high-caliber talent to optimum performance. You must possess a collaborative attitude and creative thinking to support the transition of content into revenue working closely with sales leadership and clients to achieve customer goals without conceding product integrity. You will lead a brand evolution both over-the-air and online, growing audience and reach on all platforms. As such, special consideration will be given to candidates who have a proven track record of success brand-building in broadcast Radio/TV, Cable TV, Media or Digital platforms. And as Brand Manager, you will protect the brand and our licenses, responsible for adherence and compliance to Company program standards and FCC regulations


A minimum of five (5) years' experience managing large market media personalities with a strong digital footprint is mandatory as is proven success in Nielsen PPM markets and growing digital audiences and reach. The preferred applicant will have superior verbal and written communication skills and proven success in station production and imaging. You must be highly competent in business affairs including ability to negotiate play by play contracts, licensing agreements and high profile talent contracts. A perfect mix of both ''show'' and ''business'' is sought.

You must have an understanding of the ever evolving sports media landscape, both local and national. You must have strong knowledge of digital content development, strategy and integrated programming. He or she will also have experience in timely and topical production of time-shifted content from original programming as well as podcasts and ability to see opportunity for reach and social promotion. A passion for sports, preferably New England sports. Strong sports industry relationships a plus. This is a major market opportunity. Bachelors degree preferred.

A valid driver's license, satisfactory completion of a motor vehicle record check, and, if the position requires use of applicant's own vehicle, proof of insurance, is required.

First/Mid Level Officials and Managers

Jobcode: Reference SBJ-gkbvq8-54-80-249-22-42 in your application.