Senior Director, Head Of Trading

Job Description

Job Title
Senior Director, Head of Trading

Senior Director, Head of Trading

The Head of Trading will be responsible for overseeing all aspects of the media trading function within our D/Cipher team. This role will oversee strategic planning, execution, and optimization of media trading activities across various channels including digital, audio, video and CTV. The ideal candidate will possess a deep understanding of the media landscape, strong leadership abilities, and a proven track record of delivering successful trading outcomes on behalf of brand advertisers and agency partners. They will be a leader responsible for successfully building and scaling this organization to meet the needs of the market.

Key Responsibilities:
• Develop and implement the overall media trading strategy, aligning with client goals and helping clients stay competitive in achieving their objectives leveraging cookieless targeting and measurement.
• Lead and mentor a team of media traders, analytics and yield, and client partnerships professionals, while still contributing to larger client and agency objectives, exemplifying the player-coach position
• Oversee the execution of media buying across various channels, ensuring cost efficiency, optimal reach, and alignment with client campaigns.
• Understand margin drivers and how to increase adoption across the business where it makes sense for clients
• Utilize data analytics to monitor trading performance, identify trends, and make data-driven decisions to enhance trading strategies.
• Build and maintain strong relationships with key clients, understanding their needs and ensuring exceptional service delivery.
• Build the reporting offering for clients to understand their campaign performance and business objectives on a regular basis, emphasizing performance and helping to drive renewals.
• Be a cross-functional partner, working across multiple teams, including Sales Leadership, Account Strategy, Product, Operations and Ad Tech Partnerships
• Stay abreast of industry trends and technological advancements, integrating new tools and approaches to improve trading efficiency and effectiveness.
• Ensure all trading activities comply with industry regulations and company policies.

Qualifications:
• Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is preferred.
• Minimum of 6-8 years of experience in media trading, with at least 2 years in a leadership role within a managed service or agency environment.
• Comprehensive understanding of the digital marketplace, and broader understanding of the US media marketplace as a whole. Strong, foundational knowledge of DSPs, SSPs, ad servers, programmatic execution, verification partners, and data partnerships
• Proven track record of driving value by forging a strong relationship with clients, understanding their objectives, and recommending best strategies using data
• Proven expertise in media buying across multiple channels (digital, audio, video and CTV)
• Strong analytical skills with the ability to interpret data and make strategic decisions.
• Excellent leadership and team management skills.
• Proficiency in media trading platforms and tools.
• Strategic thinker with a results-oriented mindset.
• Strong communication and interpersonal skills.
• Ability to thrive in a fast-paced, dynamic environment.

It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.

Pay Range
Salary: New York: $200,000.00 - $225,000.00

Jobcode: Reference SBJ-g3e9mx-35-171-45-182-42 in your application.