Full Time Job

Sr. Manager, Product Marketing Ops Manager - Data Ops


New York, NY 08-28-2021
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  • Paid
  • Full Time
  • Executive (10+ years) Experience
Job Description
As part of the Product Marketing Operations & Tech team, the Senior Manager - Product Marketing Operations for Data Operations is the primary driver of scaling and distributing messaging data capabilities in close partnership with Data & Analytics teams to leverage their deep subject matter expertise. As the leader of a Data Operations team, you will champion the application of data to messaging via models, attributes, events, and more. You will closely partner with data scientists, analysts, engineers, and more to create a cohesive messaging data use strategy optimized on time. A successful Senior Manager - Product Marketing Operations for Data Operations leads and motivates a professional team that is proficient in advocating a strategy, partnering with a large global team, distribute capabilities through documentation and training, and remain hands-on with code to ultimately deliver high-quality business impact.

• Collaborate with the Data & Analytics organization to define, manage and scale a messaging data capability roadmap globally.
• Drive and champion messaging data usage playbooks, documentation, and knowledge sharing, which includes training, office hours, and other forums
• Oversee our messaging contact strategy and guidance to mitigate messaging collisions
• Oversee compliance by acting as the primary driver of messaging use case review with legal partners and document guidance, partner with various teams to ensure compliance through audits and other means
• Oversee our message performance tracking taxonomic syntax through top-notch documentation and solutions (e.g. training, audits, tools & processes) to set partners up for measurement for success
• Define business intelligence reporting requirements and translate those requirements to Data & Analytics for reporting build-out
• Identify opportunities to increase experimentation velocity while maximizing actionable insights
• Manage analyses on experimentation efficacy and define opportunities
• Present regular messaging data capability insights to stakeholders
• Partner with data science and other teams to create broader insights from user messaging
• Document and/or diagram decisions, system or data flows, user flows
• Build and manage backup augmentation and/or capabilities for irregular operations to readily address and mitigate issues during non-primary business hours
• Coach and manage a professional team

Basic Qualifications:
• 10+ years in marketing data and analytic roles, ideally in an operational or agency capacity
• Deep proficiency in statistical and experimental methods
• Expert in SQL, R, Python to complete data exercises
• Expert with data platforms (e.g. Redshift, Snowflake, Databricks)
• Experience with machine learning and scientific computing
• An ability to synthesize information and articulate a cohesive story via decks/presentations
• Attention to detail, with an ability to identify issues and implement remedies
• Passion for velocity, enabling the team to scale through superior project management
• Analytic orientation and curiosity, using insights to drive your next course of action
• An understanding and administration of experimental best practices
• Superior presentation, communication, and documentation skills
• Experience supporting a globally distributed stakeholder team
• Self-motivated and directed, with a drive to exceed user expectations and enable marketers
• Proficient in agile methodologies and working knowledge of Jira/Confluence
• You have a high bar for quality, continuous improvement, and the ability to adapt as we scale
• Ability to be on-call, when high priority business needs necessitate
• Experience managing, and motivating a professional team

Preferred Qualifications:
• Experience in an operational role
• IAPP certification: CIPT, CIPM, CIPP
• ISACA certification: CRISC and/or CISA
• Template scripting (e.g. AMPscript, Liquid, Handlebars)

Required Education
• Bachelor's degree in Marketing, IT, Computer Science or related field; or equivalent practical experience

Jobcode: Reference SBJ-rbom9y-3-238-132-225-42 in your application.

Company Profile

Disney Streaming Services is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ and Disney+.