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Full Time Job

Paid Media Associate, Acquisition

Disney

New York, NY 11-09-2021
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Paid Media Associate, Acquisition (APAC)

Location: NYC (but remote until TBD)

The Customer Acquisition team is tasked with driving new subscriber growth. The team is responsible for the planning, execution and optimization of user acquisition and performance marketing campaigns. This role sits on the project management team within the marketing strategy team, responsible for overseeing performance marketing creative and messaging. We work as a bridge between the creative, media buying and strategy teams to ensure that creative is requested, delivered, and approved in a timely manner. We're looking for someone who can stay organized in a complex team environment. The ideal candidate also helps elevate our strategic thinking around the creative we run across our acquisition channels.

Important Note: this role works with our international teams and the required work hours are set up to accommodate the different time zones:
• Three days a week working New York business hours (Mon, Weds, Fri)
• Two days a week working APAC hours (Tues, Thurs)
• Tuesday Evenings 3pm-11pm EST
• Thursday Mornings 7am-3pm EST

Responsibilities:
• Work with market leads to align on upcoming global and local priorities
• Create and manage timelines to account for all necessary approvals, translations, and production in APAC markets for upcoming campaigns
• Track and provide status updates for APAC markets to the broader acquisition team
• QA and deliver assets
• Liaise with market leads and other internal teams
• Always looking for ways to implement and/or improve processes

Basic Qualifications:
• 2+ years of work experience in digital marketing, project management, creative operations or similar roles.
• Experience managing projects across multiple teams and demonstrated success in getting things done in complex environments.
• Expected Hours to be shifted to accommodate Asia time zones
• 2 days working APAC hours, 3 days working US NY hours.
• NY hours – Mon, Weds, Fri
• APAC hours – Tues, Thurs
• Tuesday Evenings: 3pm-11pm EST
• Thursday Mornings: 7am-3pm EST
• Knowledge of digital marketing creative best practices
• Familiarity with direct to consumer marketing
• Familiarity with project management tools (Ex: Airtable, JIRA) a plus
• Familiarity with sports and/or entertainment marketing a plus
• Flexibility & ability to work in a fast paced and dynamic environment
• A strong communicator with a can-do, positive attitude and a strong desire to get things done

About Disney Streaming:

Comprised of the Company's international business units and various direct-to-consumer streaming services, Disney Media & Entertainment Distribution (DMED) aligns technology, media distribution and advertising sales into a single business segment to create and deliver personalized entertainment experiences to consumers around the world.

About The Walt Disney Company:

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

This position is with Disney Streaming Services LLC, which is part of a business segment we call Disney Streaming.

Disney Streaming Services LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Jobcode: Reference SBJ-gw956k-3-139-97-157-42 in your application.

Company Profile
Disney

Disney Streaming Services is responsible for developing and operating The Walt Disney Company’s direct-to-consumer video businesses globally, including the ESPN+ and Disney+.