Campaign Manager

Job Description

Wherever you are in the amazing world of Disney, you are contributing to the stories of our iconic brands, recognised by audiences everywhere for entertainment, information and inspiration. Innovation, imagination and inclusion are at the core of Disney, defining the experience that we deliver as well as providing the foundation of our success. The scope of our business, combined with global growth and collaboration result in an inclusive employee experience characterised by continuous learning, development and achievement.

As part of The Walt Disney Company's Studio and Integrated Marketing team, the Campaign Manager will work closely with the Senior Manager, Content & Brand for Disney + to manage content and brand campaigns related to Disney + to maximise awareness and drive commercial results, and to develop a local strategy and media plans for Disney +.
Our ideal candidate is an experienced Manager who has experience owning accountability for a brand, end to end campaign management, and management of related budgets. This role is responsible for people management of a small team and for influencing and motivating the wider team to create credible and commercial marketing campaigns. Whether you have experience leading large teams or you are someone who has experience in mentorship and are passionate about people leadership as your next step – we are open to applications from varying levels of experience. If you like to laugh amongst the madness, work at pace, and find the fun at work, you will enjoy working with our team!

Your main areas of responsibility will include:
• In partnership with Senior Marketing Manager, Brand and Content, develop strategic plan for allocated titles using global insight and local country knowledge/data where relevant and available
• Work closely with the marketing teams to develop a robust marketing campaign to effectively maximise spend and return
• Use your experience on past tasks to continually engage, educate, and manage internal and external stakeholders
• Guided by the Media and Marketing Strategy Director, create and deliver a Media and Marketing brief highlighting budget, core bench-mark titles and key title objectives.
• Ensure that all campaign briefs and strategy ladder up to overarching brand strategy as determined and set out by the Senior Marketing Manager, Brand and Content
• Create a realistic P & L to achieve AOP targets where feasible and ensuring business approval
• Use your knowledge bank of industry, local, and international best practice to craft unique campaigns that are innovative and digital firsts for Disney that run across Studios

To be successful in this role, you will ideally have:
• Bachelor Degree in Marketing or related discipline
• Solid marketing experience (5+ years) including a strong understanding of media
• Proven ability to develop clear marketing strategy using strategic analysis and frameworks, and effectively communicating and gaining buy-in on developed strategy
• Proven identification, development and delivery of significant innovative and value-add initiatives to the business
• Cross-functional/cross-business team engagement and matrix environment working and reporting
• Superior time management and organisational capabilities - including the ability to prioritise, manage multiple projects simultaneously and deliver on deadlines in an effective manner
• Succeeds through collaboration - works with, and through, others to achieve desired results. Always considers as priority 'what is best for the business'
• Flexibility and adaptability - able to work through ambiguity and changing landscapes, guide team through that process, and reaching out to stakeholders as required to work through requirements together

Additional Information:

The Walt Disney Company can provide individual accessibility support that may be needed during your interview process. Please let us know of accommodations that may assist in helping you feel welcome by emailing wdi.careers.au@disney.com.

This is unique opportunity to join the talented team that develops and delivers unparalleled entertainment across Australia and New Zealand so if this role captures your imagination then

Jobcode: Reference SBJ-gww9q2-3-22-61-246-42 in your application.