Full Time Job

Sr. Analyst, Marketing Insights

Discovery

New York, NY 3 days ago
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Discovery Digital Media covers a wide array of vertical platforms, including DTC and TV Everywhere. We are looking for a Sr. Digital Analyst that will be responsible for providing reports and insights that will help a variety of internal stakeholders make data driven decisions.

Responsibilities
• Work with marketing team to unearth insights to promote data-driven decisions
• Conduct performance analysis on a variety of projects, such as A/B testing of content performance of various brands, marketing initiatives for web, mobile app, and connected device platforms.
• Work on business forecasting and planning
• Communicate insights in meetings, strategy sessions, emails, and presentations
• Become well versed in a variety of analytics tools and evangelize digital analytics to promote data-driven culture, efficiency, and best practices within the company

Requirements
• Bachelor's degree in a related field of study
• At least 2 years in digital analytics
• Experience with Google Analytics or Adobe Analytics
• Advanced skills in Excel and PowerPoint
• SQL, R, or Python is a plus
• Tableau experience is a plus
• Strong analytic and critical thinking skills
• Rigorous attention to detail
• Comfortable and effective working in a dynamic and past-paced environment
• Must have legal right to work in the United States

Nearest Major Market: Manhattan

Nearest Secondary Market: New York City

Jobcode: Reference SBJ-d2noo6-3-236-170-171-42 in your application.

Location
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Company Profile
Discovery

Discovery, Inc. is the global leader in real life entertainment. We serve passionate fans with content that inspires, informs, and entertains, providing leadership across deeply loved and trusted brands, such as Discovery Channel, TLC, Animal Planet, HGTV, Food Network, and Travel Channel.