Commercial - Advertising Technology Lead

Job Description

CNN International Commercial is seeking a dynamic and experienced Advertising Technology Lead to spearhead the evolution of our global ad tech infrastructure. This pivotal role will oversee the architecture and operations of our ad server systems, video and display ad setup, and workflow process platforms. Working closely with cross-functional teams in Atlanta and New York, you'll be instrumental in driving innovation, scalability, and operational excellence across our commercial technology stack.
If you're passionate about digital advertising, thrive in a fast-paced international environment, and have a knack for bridging technical execution with strategic vision-this is your opportunity to shape the future of advertising at one of the world's most iconic media brands.
Qualification
• Bachelor's degree in Digital Media, Media Technology, Information Technology, Communications, Advertising, or a related field that blends technical and advertising disciplines.
• 5+ years of experience in digital advertising technology, ad operations, or ad tech platforms - candidates with 3+ years will also be considered if they have strong technical depth.
• Strong technical foundation with deep understanding and problem solving of ad serving platforms (e.g., Google Ad Manager, FreeWheel, Xandr, Operative)
• Project Management: Experience managing large-scale technology rollouts, vendor relationships, and cross-functional coordination is a plus
• Communication & Collaboration: Strong interpersonal skills to work effectively with stakeholders in Atlanta, New York, and London.

Essential Skills
• Strategic Leadership: Proven ability to lead complex ad tech initiatives across global teams and time zones.
• Problem Solving: Analytical mindset with a proactive approach to diagnosing and resolving technical and operational challenges.
• Adaptability: Comfortable navigating ambiguity and evolving priorities in a dynamic media landscape.
• Stakeholder Engagement: Ability to translate technical concepts into business value for commercial, editorial, and product teams.

Technical Skills
• Ad Server Infrastructure:
o Deep understanding of ad serving platforms (e.g., Google Ad Manager, FreeWheel, Xandr)
o Experience with server-side and client-side ad delivery
o Knowledge of header bidding and programmatic integrations
• Video & Display Ad Setup:
o Expertise in VAST, VPAID, VMAP standards
o Familiarity with SSAI (Server-Side Ad Insertion) and CSAI (Client-Side Ad Insertion)
o Hands-on experience with display ad formats, rich media, and responsive creatives
• Workflow & Process Systems:
o Experience implementing and optimizing workflow automation tools (e.g., Jira, Monday.com, Airtable)
o Understanding of trafficking systems, campaign management platforms, and creative approval pipelines
• Data & Reporting:
o Proficiency in ad performance analytics, viewability metrics, and third-party verification tools (e.g., Moat, IAS, DoubleVerify)
o Ability to work with data teams to ensure accurate tracking, attribution, and reporting
• Security & Compliance:
o Familiarity with GDPR, CCPA, and global data privacy regulations
o Understanding of brand safety, fraud detection, and ad quality assurance
This role offers a unique opportunity to influence the commercial success of CNN's international digital properties while collaborating with some of the brightest minds in media and technology. Ready to lead the charge?

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.
In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance. Base pay is just one component of Warner Bros. Discovery's total compensation package for employees. Pay Range: $105,000.00 - $195,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

Jobcode: Reference SBJ-pkmk59-216-73-216-103-42 in your application.