Digital Marketing Specialist

Job Description

Responsibilities

CNBC is the recognized world leader in business news, providing real-time financial market coverage, business content and general news consumed by more than 544 million people per month across all platforms. The network's 15 live hours a day of news programming in North America (weekdays from 5:00 a.m. - 8:00 p.m. ET) is produced at CNBC's global headquarters in Englewood Cliffs, N.J., and includes reports from CNBC News bureaus worldwide. CNBC at night features a mix of new reality programming, CNBC's highly successful series produced exclusively for CNBC and a number of distinctive in-house documentaries.

CNBC also offers content through its vast portfolio of digital products such as: CNBC.com, which provides financial market news and information to CNBC's investor audience; CNBC Make It, a digital destination focused on making you smarter about how you earn, save and spend your money; CNBC PRO, a premium service that provides in-depth access to Wall Street; a suite of CNBC mobile apps for iOS and Android devices; Amazon Alexa, Google Assistant and Apple Siri voice interfaces; and streaming services including Apple TV, Roku, Amazon Fire TV, Android TV and Samsung Smart TVs. To learn more, visit https://www.cnbc.com/digital-products/. CNBC is a division of NBCUniversal, which is owned by Comcast Corporation.

Members of the media can receive more information about CNBC and its programming on the NBCUniversal Media Village Web site at http://www.nbcumv.com/programming/cnbc. For more information about NBCUniversal, please visit http://www.NBCUniversal.com.

Job Description

Digital Marketing Specialist, CNBC (PEP), Onsite

PLEASE NOTE: This is a short term position with an estimated duration of 6 Months, unless otherwise amended or terminated as deliverables within this project are completed. 

The individual in this position will support onsite marketing and audience development initiatives for the CNBC Direct-to-Consumer business. The person in this role will collaborate with editorial, product and tech teams across the brands to ensure best marketing practices for onsite marketing

Essential Responsibilities:
• Drive, develop and enhance our onsite marketing strategy that support the CNBC Direct-to-Consumer business.
• Working with CNBC Direct-to-Consumer Marketing teams, assist in the creation of custom digital marketing solution presentations for CNBC DTC Marketing
• Work with Marketing Manager to develop and maintain customized digital marketing collateral for CNBC Direct-to-Consumer Marketing digital content verticals and distribution platforms, initiatives, and new sales opportunities.
• Collaborate with CNBC Pro and Investing Club Editorial team to productize content opportunities for CNBC Direct-to-Consumer digital properties.
• Serve as main point of contact for CNBC Direct-to-Consumer digital campaign-related issues, introducing phases of project execution, next steps and timelines.
• Partner with cross-functional teams on concept development and campaign execution
• Assist team in identifying new and innovative ways to leverage promotional marketing campaigns to drive results; partner with relevant parties (management, legal, sales, client) in managing promotional offers administration and fulfillment.
• Coordinate digital campaign components across multiple territories, from in- production content, campaign strategy, and main campaign asset sharing.
• Identify and help execute global platform opportunities for select campaigns.

What we'll offer:

PEP Casual:
• Eligible for 401K after 1,000 hours worked in 12 consecutive months     

At CNBC Headquarters in Englewood Cliffs, NJ, you'll have access to great perks and amenities: 
• Sweat it out -- Free onsite fitness center with state-of-the-art equipment, basketball court and running course, plus daily group classes 
• Eat up -- Gourmet cafeteria with daily specials plus soup and salad bars 
• Unwind -- Massage therapy, ping pong tables, foosball 
• Extras -- Dry cleaning, shoe shining and sneak peeks  

Don't have a car? No problem! We offer free shuttle transportation to and from multiple locations in Manhattan, Brooklyn, Hoboken and Jersey City 

When you join the NBCUniversal family, you'll get…

We're a global company that values our employee's individual experiences and wellbeing. We know that we're smarter, more dynamic and better together. That's why we offer benefits and perks to meet your unique needs. Read more about them on our careers site here. We invite you to seek the excitement, the challenges and the opportunities that make working here so rewarding.

Qualifications

Qualifications/Requirements
• Bachelor's Degree or higher
• 5 or more year(s) of proven digital marketing experience
• Proven experience implementing major improvements in onsite digital marketing
• Extensive knowledge of marketing lifecycle campaigns
• Proven ability developing and executing strategy and action plans for audience growth
• Proven track record functioning on cross-functional teams
• Excellent written and verbal communication skills with special attention to grammar and contextual accuracy
• Excellent proficiency with onsite marketing tools (Zephr, Bloomreach, Lytics, Salesforce Marketing, etc.)
• Excellent analytical skills and proven ability to track success via analytics data and quantitative metrics
• Ability to think strategically and develop creative solutions to research challenges

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations in the US by calling 1-818-777-4107 and in the UK by calling +44 2036185726.
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Jobcode: Reference SBJ-reyv78-18-119-99-38-42 in your application.