Job Description
As SVOD Social Media consultant, you will be responsible for social media content strategy, tagging and posting for 4-5 priority SVOD services at Cineverse. This role will come up with campaigns with the input of the Director of Digital Marketing & Social Media and the programming and brand teams for each SVOD, posting 20-25 times a month for each service across multiple platforms (X, TikTok, FB, IG, etc). This role will also work closely with the Director SVOD Lifecycle Marketing to evaluate effectiveness of the posting/platforms in order to optimize towards growth in subscribers as well as organic growth in followers to the social channels.
Key Responsibilities
• Creating and sharing social media strategy for each of the priority SVOD services.
• Creating and sharing social media content calendars for SVOD services.
• Working with Creative team to brief and create assets for posts.
• Tagging and posting assets in Sprout Social.
• Work with lifecycle marketing specialist to analyze and report on effectiveness of campaigns.
• Monitor and analyze social media performance using analytics tools to identify trends, insights, and areas for improvement.
• Help maintain a consistent brand voice and visual identity across all social media platforms.
• Conduct research on industry trends, competitors, and target audience to inform content and strategy.
Essential Qualifications
• 3 – 5 years of progressive experience with social media content management and posting.
• Strong understanding of major social media platforms and their best practices.
• Entertainment industry experience preferred.
• Basic knowledge of social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social).
• Basic knowledge of the Adobe Suite (Premiere and Photoshop specifically) preferred.
• Detail-oriented with strong organizational and multitasking abilities.
• Creative mindset with the ability to generate innovative ideas and content.
• Experienced in working with a team and utilizing project management skills desired.
Jobcode: Reference SBJ-122ejy-18-97-14-89-42 in your application.