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Full Time Job

Sr Research Analyst

CBS Television Stations

New York, NY 05-11-2022
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description

Sr Research Analyst (Remote)

CBS News and Stations, brings together the power of CBS News, 28 owned television stations in 17 major US markets, CBSN, CBSN Local platforms, local websites and cbsnews.com, under one umbrella. CBS News and Stations is home to the nation's #1 news program 60 MINUTES, CBSN, the first 24/7 digital streaming news network, the award-winning broadcasts CBS MORNINGS, CBS SATURDAY MORNING, the CBS EVENING NEWS WITH NORAH O'DONNELL, CBS SUNDAY MORNING, CBS WEEKEND NEWS, 48 HOURS and FACE THE NATION WITH MARGARET BRENNAN. CBS News and Stations also produces the award-winning 60 MINUTES+ for Paramount+. CBS News and Stations provides news and information for the CBS Television Network, CBSNews.com, CBSN, CBS News Radio and podcasts, CBS Mobile, Paramount + and other digital platforms. CBS News and Stations is dedicated to providing the highest quality journalism under standards it pioneered and continues to set in today's digital age. CBS News earns more prestigious journalism awards than any other broadcast network.

RESPONSIBILITIES:
• Will gather and analyze data from multiple sources
• Will provide linear and digital insights – create analysis and one-sheets
• The ability to handle multiple projects at a time
• Provide success one-sheets
• Sales and marketing requests for customized presentations
• Provide ratings/digital data for National Sales AE's, CTS Marketing Department, Local Sales multi-market
• Create actionable insights from all CBS Local digital & linear platforms
• Create materials slides illustrating the success of our stations and overall footprint
• Process requests for qualitative data (Scarborough/ MRI/ MARS/Comscore/ NPower)
• Process requests for spending reports (Kantar) and SQAD data
• New Business presentations

 Analyze & interpret ratings data / qualitative data.

 Create rating estimates for programs, specials & sports

 Create & update sales collateral

QUALIFICATIONS REQUIRED:
• Detail oriented with strong organizational skills
• Customer service focused
• Strong analytical skills
• Ability to multi-task and prioritize and meet deadlines.
• Strong communication skill.
• Strong knowledge of Power Point, Word and Excel
• 5 years of local broadcast research experience
• Experience with digital analytics is a plus
• MUST BE PROFICIENT IN EXCEL AND POWERPOINT
• Knowledge of Nielsen, Comscore (TV and Digital), Scarborough Prime Lingo, MRI, Kantar, Polk Automotive Data, Wrap Overnights, Wrap Sweeps, Google Analytics, Adobe Analytics & Strata (Freewheel)

This position is remote

ViacomCBS is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-rv7vzn-18-222-110-189-42 in your application.