Research Analyst

Job Description

RESEARCH ANALYST

RESPONSIBILITIES:
• Will gather and analyze data from multiple sources
• Will provide linear and digital insights – create analysis and one-sheets
• The ability to handle multiple projects at a time
• Provide success one-sheets
• Sales and marketing requests for customized presentations
• Provide ratings/digital data for National Sales AE's, CTS Marketing Department, Local Sales multi-market
• Build actionable insights from all CBS Local digital & linear platforms
• Create materials slides illustrating the success of our stations and overall footprint
• Process requests for qualitative data (Scarborough/ MRI/ MARS/Comscore/ NPower)
• Process requests for spending reports (Kantar) and SQAD data
• New Business presentations
• Analyze & interpret ratings data / qualitative data.
• Build rating estimates for programs, specials & sports
• Create & update sales collateral

QUALIFICATIONS REQUIRED:
• Detail oriented with strong organizational skills
• Customer service focused
• Strong analytical skills
• Ability to multi-task and prioritize and meet deadlines.
• Strong communication skill.
• Strong knowledge of Power Point, Word and Excel
• At least 4-5 years of local broadcast research experience
• Experience with digital analytics is a plus
• Must be proficient in Excel and Powerpoint
• Knowledge of Nielsen, Comscore (TV and Digital), Scarborough Prime Lingo, MRI, Kantar, Polk Automotive Data, Wrap Overnights, Wrap Sweeps, Google Analytics, Adobe Analytics & Strata (Freewheel)

Organizations that wish to receive job vacancy notices from this posting's television station should contact sf_recruitingsupport@paramount.com.

ADDITIONAL INFORMATION

Hiring Salary Range: $75,000.00 - 85,000.00.

The hiring salary range for this position applies to New York, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.

https://www.paramount.com/careers/benefits

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-rnzbj3-216-73-217-10-42 in your application.