company_logo

Full Time Job

Digital Analyst - Digital Advertising Operations, Paramount

CBS Television Stations

New York, NY 02-02-2023
 
  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description
CBS, a subsidiary of Paramount Global, creates and distributes industry-leading content across a variety of platforms to audiences around the world. The Company has businesses with origins that date back to the dawn of the broadcasting age as well as new ventures that operate on the leading edge of media. It includes some of the industry's most successful and popular brands and businesses: CBS Television Network, CBS News and Stations, CBS Sports, CBS Studios, CBS Media Ventures and CBS digital properties.
Overview:

The Digital Analyst will work collaboratively across the Sales organization, applying their existing knowledge of digital media analytics in creating custom reporting and insights solutions for advertiser paid campaigns. This role is part of the Digital Center of Excellence team acting as the subject matter expert on all things digital, reporting, and billing.

Responsibilities:
• Act as lead in a Paramount Digital sales pod for reporting, insights and analytical solutions, supporting both internal and client-facing high-touch + strategic accounts
• Compile weekly reports summarizing any potential revenue-at-risk while offering thought-out recommendations for optimizations
• Effectively work with functional groups such as Sales, Account Management, Yield, Trafficking to optimize campaigns to meet performance objectives and escalate delivery issues as necessary
• Proactively reach out to clients team for missing creative/tags for to ensure full delivery of campaigns
• Generate reports to troubleshoot/resolve third-party reporting discrepancies or campaign/creative issues
• Processes and submits invoice adjustments to Finance and ensure campaigns are invoiced in a timely and accurate manner
• Works with Finance team and Advertising Agencies to resolve billing discrepancies

Qualifications:
• BA/BS degree (or equivalent training and experience)
• Outstanding organizational skills, attention to detail and the ability to multiple tasks in a fast-paced environment
• Excellent data analysis and problem-solving skills
• Strong Excel skills required; pivot tables a must

Additional Qualifcations:
• 0-3 years media/digital industry experience
• Knowledge of Google Ad Manager and FreeWheel and industry platforms such as Nielsen, Comscore, Double Verify, Integral Ad Science, MOAT, etc. preferred/beneficial
• Experience working with third-party ad servers including but not limited to DCM, Innovid, Flashtalking, etc.)

ADDITIONAL INFORMATION

Hiring Salary Range: $55,000.00 - 65,000.00.

The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage, disability benefits, tuition assistance program and PTO or, if applicable, as otherwise dictated by the appropriate Collective Bargaining Agreement.

https://www.paramount.com/careers/benefits

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-rjpwj0-3-145-186-173-42 in your application.