Affiliate Growth Manager

Job Description

About BuzzFeed, Inc.

BuzzFeed, Inc. (Ticker: BZFD) is home to the best of the internet. Across food, news, pop culture and commerce, our brands drive conversation and inspire what audiences watch, read, buy, and obsess over next. Born on the internet in 2006, BuzzFeed, Inc. is committed to making it better: providing trusted, quality, brand-safe news and entertainment to hundreds of millions of people; making content on the internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives. We'll continue to recruit the best founders and creators to join us in this mission, with more additions like Complex Networks and HuffPost to come.

The Role

We're looking for someone to join their growing affiliate team. You are comfortable pulling and analyzing data to inform strategy decisions, and have a natural to learn. This is a hybrid role, focusing on both social marketing projects and retail analytics and strategy. You will manage all-facing distribution campaigns, analyze reports to surface optimization or growth opportunities and work with teams to develop test partnerships to grow our organic distribution channels. You will be based in our New York office.

You Will
• Help grow commerce revenue (affiliate, licensing, and our merch lines) through distribution tactics. Distribution tactics include Facebook, Instagram, Outbrain, Apple News, Flipboard, TikTok.
• Oversee strategy & implementation of off-site distribution campaigns for paid affiliate partners across a myriad of markets.
• Provide relevant recommendations based on performance data and communicate immediate growth opportunities to relevant partners.
• Work in collaboration with the affiliate team to identify potential risks or areas of growth in client programs.
• Learn about the latest social platforms/commerce trends and first-to-market opportunities.
• Cultivate relevant new partnership opportunities to grow our current distribution network.
• Create relationships with external partners to co-create conversion-optimized ad products and develop a reputation for innovation and efficiency.
• Partner with creative teams to co-create social assets to inform creative testing frameworks.

You Have
• 2+ years experience in performance / growth marketing.
• Experience working in a cross functional role touching affiliate, social media marketing, ecommerce, and retail analytics.
• Experience with performance marketing tactics and metrics used to evaluate the success.
• Experience presenting reports in Excel (can maintain complex spreadsheets).
• Knowledge of Microsoft Office, Keynote, and Photoshop tools.
• A passion for retail and identifying consumer behavior trends.

You can expect:
• A supportive, inclusive atmosphere on a team that values your contributions
• Opportunities for personal and professional growth through work experience, offerings from our in-house Learning @ BuzzFeed team, our Employee Resource Groups, and more
• An attractive and equitable compensation package, including salary and stock options.
• A generous benefits program featuring paid time off, unlimited sick time, comprehensive medical benefits, a family leave policy, access to mental health platforms, retirement plans, gym and wellness discounts, and much more.

At BuzzFeed, Inc., we want all employees to feel safe and comfortable when they engage in any in-person meetings, when visiting the office, or when working from an offsite production or meeting location. As part of this commitment to health and safety, BuzzFeed requires COVID-19 vaccines for current US employees, including all newly hired employees. Requests for accommodation per applicable law for health and/or religious reasons will be considered. Union employees are subject to what is outlined in their applicable collective bargaining agreement.

Note: BuzzFeed, Inc., offers remote/flexible work (unless specified to be required to be in-person) and open to hiring remote candidates who are residents in the following states: CA, CO, CT, DC, DE, FL, GA, HI, IL, IN, KY, MA, MD, MI, MS, MT, NC, NH, NJ, NM, NY, OH, OR, PA, TX, VA, WA, and WV. For non sales roles, we can also hire in AK, AR, AZ, ID, KS, MO, ND, SC, and VT.

Jobcode: Reference SBJ-g6njoj-3-145-186-6-42 in your application.