Full Time Job

Global Marketing Manager

Amazon Music

Seattle, WA 06-23-2022
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Job summary
This role can be based in either of our Culver City-CA, San Francisco-CA, Seattle-WA, Atlanta-GA, or NYC-NY Amazon Music offices.

About Amazon Music

In this role as Global Marketing Manager you will acquire and engage Amazon Music customers across Growth Marketing channels. You are responsible for defining strategy, planning and execution of best in class customer experiences to drive customer growth. A successful candidate will have a passion for digital marketing, experimentation and strong creative instincts. This role will have global scope, working regularly with country counterparts to create and share best practices. The ideal candidate will challenge our status quo and take our global growth marketing strategy to the next level. Key Responsibilities:
• Own growth marketing strategy and execution to drive worldwide customer acquisition and engagement for Amazon Music through channels such as Email, Push, Merchandising, Landing Pages, Voice, In-App, Promotions and more.
• Serve as a cross-platform growth marketing expert and drive global execution of best practices and learnings.
• Continuous A/B testing and experimentation, including creative imagery, messaging and CTAs.
• Understand and create customer segmentation, cohorts and testing plans to optimize for Amazon Music growth and drive high value actions.
• Work closely with global stakeholders to deliver strategy, drive the go-to-market plans, align on testing and report on performance
• Proactively drive a measurement and learning framework with BI and Metrics teams. Establish and optimize reports and perform detailed analysis to drive conversion rates.
• Obsess over customers and how they discover Amazon Music on Amazon.com and mobile app, Amazon devices and owned and operated entities.
• Work closely with Amazon Music's product and development teams to inform and drive necessary features, tools and platform optimizations.

Key job responsibilities

• BA/BS degree or equivalent work experience.
3+ years of marketing experience
• Experience using data and metrics to measure impact and determine improvements
• 3+ years of digital marketing experience with consumer facing brands, including integrated campaign management, customer acquisition, content marketing, marketing communications, product marketing and/or channel marketing.
• Global experience driving marketing programs across multiple markets.

• 3+ years of mobile experience for consumer technology product or service.
• Experience with consumer products, media and/or e-commerce.
• Experience with subscription-based consumer products.
• Excellent analytical and quantitative skills.
• Natural curiosity to measure, test, learn and iterate in order to get the best results possible.
• Excellent project management skills, managing internal and external stakeholders, and multiple campaigns at once.
• MBA/advanced degree.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

Jobcode: Reference SBJ-gp09oe-44-192-65-228-42 in your application.

Company Profile
Amazon Music

Amazon Music reimagines music listening by enabling customers to unlock millions of songs, podcast episodes, and thousands of curated playlists and stations with their voice. Amazon Music provides unlimited access to new releases and classic hits across iOS and Android mobile devices, PC, Mac, Echo, and Alexa-enabled devices including Fire TV and more. With Amazon Music, Prime members have access to ad-free listening of 2 million songs at no additional cost to their membership. Listeners can also enjoy the premium subscription service, Amazon Music Unlimited, which provides access to more than 75 million songs and the latest new releases. Amazon Music Unlimited customers also now have access to the highest-quality listening experience available, with more than 75 million songs available in High Definition (HD), more than 7 million songs in Ultra HD, and a growing catalog of spatial audio. Customers also have free access to an ad-supported selection of top playlists and stations on Amazon Music. All Amazon Music tiers now offer a wide selection of podcasts at no additional cost, and live streaming in partnership with Twitch. Engaging with music and culture has never been more natural, simple, and fun. For more information, visit amazonmusic.com or download the Amazon Music app.