Intern - Sales


Palm Beach Gardens, FL 03-14-2024
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  • Paid
  • Internship
  • Entry (0-2 years) Experience
Job Description
Intern - WPBF Sales

WPBF is offering a Paid Internship in the Sales Department

Summer 2024 Session:

Application Window: March 15, 2024 – April 30, 2024

Session: June 3, 2024 – August 9, 2024

In order to apply for an internship at WPBF, please provide a cover letter with your application. The cover letter should include:
• Available start and end dates
• Days and hours available to intern

Interns will spend 10-12 weeks shadowing and gaining on-the-job experience. You will be working in a fast-paced, detail-oriented environment.

Sales Marketing and Research

The Sales Marketing and Research Intern will develop a working knowledge of the business side of advertising. The intern will also learn how the sales department can help come up with creative concepts for advertisers and sponsors and understanding of audience television viewing information and its applications.

Interns will learn to:
• Develop sales promotional pieces, client mailings, contest fulfillment and on-air production assistance.
• Gather research and ratings data for the development of sales marketing literature.
• Attend sales meetings and sales calls when appropriate.
• Assist in sales promotion video production.
• Generate client specific reports.
• Assist with the dissemination and interpretation of audience viewing data from the television research company, Nielsen.
• Conduct WPBF's exclusive, annual consumer market survey of West Palm Beach-Ft. Pierce which examines purchase behavior, demographics, and media usage of West Palm Beach-Ft. Pierce viewers.
• Track local and network specials on WPBF and competitive stations.
• Generate viewership data for sales and news.
• Assist with projects that deal with audience viewership trends.

Jobcode: Reference SBJ-gxeo2j-3-234-244-181-42 in your application.

Company Profile

Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households.