Spring Virtual Intern - Direct To Consumer Communications

Job Description

Spring 2022 Virtual Intern, Direct-To-Consumer (HBO Max) Communications

The Job

WarnerMedia's DTC Communications team manages corporate publicity on behalf of HBO Max, including strategic corporate messaging, crisis management, consumer and partner relations, brand communications and digital PR. The team is responsible for public relations and executive thought-leadership efforts in support of the HBO Max product; DTC technology; brand, consumer, social, growth and multicultural marketing; licensed products and research/ratings data. The team also manages PR social profiles on Instagram and Twitter.

The Daily

Support the DTC Communications team. Tasks will include, but are not limited to, the below:
• Compile information for thought leadership and editorial awards submissions
• Contribute to and maintain the industry grid
• Track and circulate all forms of press coverage daily
• Compile and maintain press lists
• Draft and copy edit press releases and pitches for department initiatives
• Source photos for press releases and pitches from the Digital Library
• Draft social copy for Twitter (@HBOPR, @HBOMaxPR) and Instagram (@hbopr, @insidehbomax)
• Conduct additional research to support PR planning

The Essentials
• Public Relations, Marketing, Journalism, English Majors Preferred
• General understanding of PR concepts, practices, and tools
• Excellent written and verbal communication skills
• Well organized and able to work independently
• Detail oriented, self-starter, hard worker

Internship Program
• Students must be currently enrolled in a college degree program for the full duration of the internship
• Spring 2022 program dates are January 24th - April 15th; must be available for full program duration
• Part-time schedule (16-24 hours/week) designed to work around class schedule
• Company-issued computer provided for the duration of the internship program.
• Competitive salary; relocation is not provided
• Hands-on work with passionate, talented team members in your field
• Networking opportunities with industry-leading professionals
• Engaging events including executive speakers sessions, professional development workshops, and more

Jobcode: Reference SBJ-r1pyxx-18-223-106-232-42 in your application.