Spring Intern - Freeform Marketing Strategy

Job Description

Be a part of an innovative team and culture…

Freeform is the young adult cable network within the Disney ABC Television Group. At Freeform, our purpose is to energize, empower and entertain young adults wherever they are. We proudly, passionately and relentlessly fuel forward. Entertaining and empowering a generation on their uncharted journey to what's next...on their journey to become.

Freeform's Marketing & Creative team develop all network, series and stunt marketing initiatives, from clutter busting creative, to groundbreaking experiential events, to record-breaking social media campaigns, and pioneering paid media campaigns. We do all of this with a deep grounding in strategy and research-based insights.

A Day in the Life…

The Freeform Marketing Strategy internship will immerse you in the broad world of Marketing & Creative with a focus on marketing strategy development, experiential & influencer campaign development and activation, and paid & owned media campaign development and execution. This internship will prime you for a career in consumer marketing & media (advertising), across any industry, but especially entertainment.

As our intern, you may:
• Contribute to the development & execution of experiential marketing events & influencer marketing campaigns
• Contribute to the development & execution of paid media (advertising) campaigns.
• Visit with our media agency to gain insights into their world across multiple clients (many marketers start at media agencies)
• Assist in the development of marketing strategy briefs
• Track competitive & consumer insights and prepare presentations for the wider team
• Develop & execute your own initiative(s).
• Attend cross-department and network meetings to learn how an entertainment company operates
• Meet with our colleagues across Marketing & Creative and other Freeform departments to gain insights into their day to day roles and more!

What we are looking for…
• Strong knowledge of and interest in Freeform content
• Proven skills utilizing MS Office Suite: Outlook, Excel, Word, PowerPoint
• Interest in advertising/marketing
• Interest in television and entertainment
• Proven ability to handle multiple projects in a fast paced environment; strong organizational skills
• Strong written and verbal communication skills

Additional Information:
• Must be enrolled in an accredited college/university taking at least one class in the semester/quarter (spring/fall) prior to participation in the internship program OR must have graduated from a college/university within 6 months OR currently participating in a Disney College Program or Disney Professional Internship
• Must be at least 18 years of age​
• Must not have completed one year of continual employment on a Disney internship or program. ​
• Must possess unrestricted work authorization

Additional Details:
• The approximate dates of this internship are January 2024-June 2024.
• Internship located in California and is in-person
• Candidate must be available to work full-time hours (approximately 40 hours per week) for the duration of the internship

The pay rate for this internship in California is $21.70 per hour. Select benefits may be provided as part of the compensation package, such as medical, financial, and/or other benefits. To learn more about our benefits visit: https://jobs.disneycareers.com/benefits.

About Disney General Entertainment Content:

The Disney General Entertainment Content group creates original entertainment and news content for the Company's streaming platforms and its cable and broadcast networks.

This position is with International Family Entertainment, Inc, which is part of a business we call Disney General Entertainment Content.

International Family Entertainment, Inc is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, disability, protected veteran status or any other basis prohibited by federal, state or local law. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.

Jobcode: Reference SBJ-r0qbne-3-12-149-192-42 in your application.