Internship
Spring Intern - Strategic Marketing
CBS
- Paid
- Internship
- Entry (0-2 years) Experience
Job Description
Strategic Marketing Intern - Spring 2021 (Remote)
DESCRIPTION:
The Strategic Planning department with CBS Marketing is looking for a student to join their team for the spring semester. This remote internship requires 2-3 full days/week of availability. Students may be in any location, but must be available to work from 9am-5:30pm pacific standard time.
Job Responsibilities:
• Competitive Reporting - use deskside research and industry tools to pull and analyze competitive marketing campaigns
• Looking at both linear and streaming networks/programming, determine how competitors are using both owned and paid resources
• Work with marketing analyst and CBS Research to source data
• Present final findings to marketing executives
• Consolidate internal marketing learnings and research across multiple sources and shows to track performance and identify trends
• Participate in brainstorms for marketing campaigns
QUALIFICATIONS:
• Must be enrolled in an accredited college or university throughout the duration of the internship
• Must be available 2-3 full days per week from 9am-5:30pm PST
• Must have a computer with internet access
• Must be reliable and comfortable working independently
• Television programming experience is preferred
• Passion for television and marketing is required
• Eager to learn and self-starter
• Organizational skills
• Excellent communication skills - both written and verbal
FUNCTION: Interns
Jobcode: Reference SBJ-rj6ym0-18-219-132-200-42 in your application.
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Company Profile
CBS
ViacomCBS delivers premium content to audiences across traditional and emerging platforms worldwide. Through television, streaming and digital content, studio production, publishing, live events, merchandise and more, we connect with billions of people.